
iGaming Daily
SBC Media·837 episodes
A daily podcast delving into the biggest stories of the day throughout the sports betting and igaming sector.
Episodes
In this episode of iGaming Daily, Fernando Noodt and Motti Colman explore how data, AI, and segmentation can help operators maximise player retention during major tournaments like the FIFA World Cup. They discuss strategies for identifying high-value customers, market differences, and long-term growth tactics. Key TopicsPlayer behavior analysis during the World CupSegmentation strategies for different marketsUsing data and AI to improve retentionIdentifying high-value customers post-tournamentMarket differences: Latam, US, EuropeImpact of tournament timing on betting behaviourReactivation and lifecycle managementPredictive analytics for customer valueHost: Fernando NoodtGuest: Motti ColmanProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
In this episode, Betsson AB CEO Pontus Lindwall discusses the company's recent financial results, regional strategies, and insights from the World Cup, providing valuable perspectives on the iGaming industry.Key TopicsBetsson's Q2 and H1 financial resultsRegional focus on Latam and EuropeRegulatory challenges in Western EuropeImpact of the World Cup on revenueStrategies for customer retention post-World CupDecline in Nordics and CEE regionsB2B and B2C revenue dynamicsFuture outlook for BetssonHost: Charlie HornerGuest: Pontus LindwallProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
In this episode, we explore the recent settlement between Evolution and the UK Gambling Commission, the strategies to prevent unlicensed use of gaming content, and the ongoing efforts to regulate gambling sponsorships in sports. Join us for insights into industry compliance, regulatory challenges, and the future of responsible gaming.Key TopicsEvolution's settlement with UK Gambling CommissionStrategies to prevent unlicensed use of gaming contentRegulatory challenges in gambling industryImpact of sponsorship bans on sports teamsRole of geo fencing and technical controlsHost: Charlie HornerGuest: Joe StreeterProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
In this episode, host Fernando Noodt sits down with Elisa Marcante and Leo Biazzi to dissect Brazil's sudden decision to tighten sports betting advertising rules shortly after regulation came into force. They break down the extending responsibilities for platforms and affiliates, the shift toward tobacco-style warning signs, and whether these strict local and national clampdowns will drive users toward the illegal market.Key TopicsBrazil’s Rapid Regulatory Shift: Why the government tightened betting advertising rules so soon after initial regulation.Shared Responsibility: How extending advertising liability to broadcasters, platforms, and affiliates changes the game.The New Warning Labels: The psychology behind the aggressive, tobacco-style mandatory warnings.The Black Market Risk: Whether strict rules on legal operators will inadvertently help illegal operations thrive.The Threat of a Patchwork Market: How local public advertising bans in Rio de Janeiro and Belo Horizonte could complicate national marketing campaigns.Host: Fernando NoodtGuests: Elisa Marcante & Leo BiazziProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
In this episode, Charlie Horner and Ted Orme-Claye dissect the latest developments in UK gambling regulation, including opposition to financial risk assessments, proposals from the Social Market Foundation, and the political landscape under Prime Minister Andy Burnham.Key TopicsOpposition to financial risk assessments by BGC and industry stakeholdersProposals from the Social Market Foundation for gambling reformPolitical implications of new UK Prime Minister Andy Burnham's approachConcerns about black market and illegal gambling growthLocal government and regional differences in gambling regulationHost: Charlie HornerGuest: Ted Orme-ClayeProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
This episode explores Gibraltar's groundbreaking move to regulate prediction markets, the implications for the industry, and how it fits into the broader regulatory landscape across Europe and North America.Key TopicsGibraltar's prediction market regulationImpact on European and global regulationMarket integrity and consumer protectionsCrypto and blockchain crossover in prediction marketsLegal challenges and jurisdictional questionsHost: Charlie HornerGuests: Ted Menmuir & Ted Orme-ClayeProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
In this episode, we explore Alberta's recent launch of its regulated online gambling market, the journey to get there, and the opportunities it presents for operators and the industry. Guest Tom Nightingale shares insights on market size, regulatory differences, and strategic opportunities.Key TopicsAlberta's online gambling market launchRegulatory differences from OntarioMarket size and revenue forecastsFirst Nations involvement in iGamingOperator landscape and market opportunitiesHost: Charlie HornerGuest: Tom NightingaleProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
In this episode, we explore the European Casino Association's efforts to combat illegal gambling, the scale of the black market, and the challenges in regulation and enforcement across the EU. Join us for insights from industry experts on tackling the illegal gambling crisis.Key TopicsEuropean Casino Association's initiativesScale and impact of the black marketChallenges in regulating online gamblingRole of Europol and law enforcementChannelisation rates and social media influenceEnforcement and compliance issuesHost: Charlie HornerGuests: Joe Streeter & Patrick KilleenProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
In this episode, industry experts analyse the recent acquisition of French casino operator JOA by Banijay Entertainment, exploring its implications for the European gambling market, regulatory landscape, and industry consolidation trends.Key TopicsBanijay Entertainment's acquisition of JOAImpact on French land-based casinosRegulatory considerations in FranceIndustry consolidation trends in EuropeOnline vs land-based casino strategiesBranding and IP in gambling industryEuropean market expansion strategiesHost: Fernando NoodtGuests: Ted Menmuir & Jake PollardProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
In this episode, industry experts discuss the recent implementation of financial risk assessments by the UK Gambling Commission, exploring its implications, industry reactions, and future outlook.Key TopicsImplementation of financial risk assessments by UK Gambling CommissionIndustry reaction and concerns about regulationDetails of phased rollout and thresholds for operatorsImpact on black market and player safetyEvidence-based approach and data reliability in regulationHost: Charlie HornerGuests: Ted Menmuir & Joe StreeterProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
In this episode, we explore the landmark Dutch Supreme Court ruling on online gambling contracts, its implications for operators, and the broader European regulatory landscape. Join us for an in-depth analysis of legal, market, and regulatory challenges facing the iGaming industry.Key TopicsDutch Supreme Court ruling on gambling contractsImpact of the ruling on online gambling operatorsEuropean regulatory landscape for iGamingLegal history and context of Dutch gambling lawsMarket implications for Dutch and European operatorsPotential legal actions and consumer claimsHarmonisation challenges within EU gambling lawsHost: Charlie HornerGuest: Ted MenmuirProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
In this episode, we explore the implications of proposed tax hikes on the UK betting industry, the political landscape influencing gambling regulation, and the future of high street betting shops under new leadership.Key TopicsImpact of proposed 40% machine game duty taxPolitical influence on gambling regulationThe future of high street betting shopsAndy Burnham's political vision for local economiesThe role of think tanks like SMF in shaping policyHost: Charlie HornerGuests: Joe Streeter & Ted MenmuirProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
In this episode, we explore the recent controversy surrounding gambling advertising during the Brazil World Cup, focusing on CazéTV's broadcasting strategies, regulatory responses, and implications for the industry. Join us for insights into how Brazil's evolving regulatory landscape is shaping the future of sports betting marketing.Key TopicsBrazil's regulated betting marketCazéTV's broadcasting strategyRegulatory response to gambling adsImpact of advertising on public perceptionFuture implications for industry marketingHost: Fernando NoodtGuests: Leonardo Biazzi & Ana Maria MenezesProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
In this episode, Fernando Noodt hosts IMGL's Tomas Enrique Garcia Botta to explore the future of regulation for prediction markets, focusing on Argentina and the US. They discuss legal frameworks, regulatory challenges, and the potential impact of US Supreme Court decisions on Latin American markets.Key TopicsLegal frameworks for prediction markets in Argentina and the USImpact of US Supreme Court rulings on Latin American regulationDifferences between prediction markets and sports betting lawsThe role of provincial and federal regulation in ArgentinaPotential legal challenges for prediction markets in ArgentinaHost: Fernando NoodtGuests: Tomas Garcia BottaProducer: Luke WaltersEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
In this episode, we explore the recent departure of Tim Miller from the UK Gambling Commission, the implications for UK gambling regulation, and the future leadership challenges facing the sector amidst a turbulent regulatory environment.Key TopicsTim Miller's role and impact at UK Gambling CommissionImplications of leadership change during regulatory reformsThe importance of evidence-based policy in gambling regulationChallenges faced by the UK Gambling Commission in 2024Industry concerns about regulatory uncertainty and leadership vacuumHost: Charlie HornerGuests: Ted Orme-Claye & Ted MenmuirProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
Is the gaming industry really struggling to find talent — or are companies simply looking in the same places?In this episode of iGaming Daily, live from SBC Summit Americas 2026, Ana Maria Menezes speaks with Kweku Sapara-Grant, Director of External Affairs at Lotto.com and board member of African Americans In Gaming, about inclusivity, hiring, leadership and why diversity should be viewed as a sustainable business strategy.The conversation explores how the gaming industry is changing, why younger and more diverse professionals are reshaping the sector, and how businesses can benefit from broadening the voices they bring into the room.In this episode:✅ Why the gaming industry needs new voices✅ Whether companies are looking for talent in the wrong places✅ How inclusive workplaces can improve business performance✅ Why diversity is not separate from merit✅ The role of AI and bias in hiring✅ Why representation matters at leadership level✅ How diverse voices help businesses avoid costly mistakes✅ Why inclusivity can drive innovation and long-term growth✅ What leaders can do to build more open company culturesAs Kwaku explains, diversity is not just a moral duty it is also a business advantage. Companies that want to innovate, reach new audiences and build stronger teams need to make sure more people are heard, seen and given the chance to get through the door.#iGamingDaily #Inclusivity #DiversityAndInclusion #GamingIndustry #iGaming #Lotto #AfricanAmericanGaming #SBCSummitAmericas #Leadership #WorkplaceCulture #GamingCareers
How is regulation shaping the future of gaming across the US and Canada?Live from the SBC Summit Americas 2026 show floor, this SBC Media podcast brings together a panel of North American gaming experts to discuss the biggest regulatory and compliance challenges facing the industry today.The conversation covers fragmented state and provincial frameworks, prediction markets, sweepstakes, AML requirements, KYC, taxation, black market operators, player protection and the growing need for regulatory harmonisation across North America.In this episode:✅ Why North American gaming regulation is becoming more fragmented✅ The biggest compliance challenges for operators✅ How US states and Canadian provinces approach regulation differently✅ Why prediction markets are dominating regulatory conversations✅ The role of KYC, AML and player protection✅ How operators manage compliance across multiple jurisdictions✅ Why Alberta’s upcoming market launch matters for Canada✅ The ongoing challenge of offshore and black market operators✅ Why regulation is key to moving players into safer legal markets✅ How the World Cup could expose gaps in the current systemAs new products continue to emerge and regulated operators compete with offshore alternatives, the panel asks a crucial question: how can North America create a safer, more effective and more competitive gaming market?🔔 Subscribe for weekly iGaming news, analysis, and industry interviews.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service. #GamingRegulation #iGaming #SportsBetting #PredictionMarkets #SBCSummitAmericas #CanadianGaming #USGaming #Compliance #AML #KYC #BettingIndustry #GamingIndustry
The World Cup is here and for sports betting operators, it could be one of the biggest player acquisition and engagement opportunities of the year.In this episode of iGaming Daily, live from SBC Summit Americas 2026, Fernando Noodt is joined by Jeff and Mauricio from Optimove to discuss how operators can turn huge World Cup traffic into long-term player value.The conversation explores how sportsbooks can retain first-time depositors, cross-sell World Cup bettors into other products, personalise CRM campaigns, and use AI decisioning to deliver the right message, bonus and experience to the right player at the right time.In this episode:✅ Why the 2026 World Cup is a major opportunity for US and Canadian sportsbooks✅ How operators can retain first-time depositors✅ Why cross-selling into casino, Wimbledon, baseball and other sports matters✅ How player behaviour changes after a favourite team is eliminated✅ Why Latin American football passion goes beyond bonuses✅ How operators can avoid spammy World Cup messaging✅ Why personalisation is more than putting a name in an email✅ How testing and measurement can optimise bonuses✅ The difference between generative AI and AI decisioning✅ Why the “NFLification” of World Cup betting could drive engagementWith 104 matches in a single month, operators have a huge opportunity but also a major challenge: how do you keep players engaged without overwhelming them?🔔 Subscribe for weekly iGaming news, analysis, and industry interviews.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service. #iGamingDaily #WorldCup #SportsBetting #Optimove #iGaming #PlayerEngagement #CRM #AI #BettingIndustry #WorldCup2026 #SBCSummitAmericas
Are prediction markets already mainstream?Live from the show floor at SBC Summit Americas in Fort Lauderdale, this special edition of iGaming Daily brings together Martyn Elliott, Alex Kane, CEO of Sporttrade, David Aron from Lowenstein Sandler, and Ian McGinley from Sidley Austin to discuss one of the biggest topics in gaming, trading and regulation.The conversation explores the rise of prediction markets, DraftKings’ growing interest in the space, the role of Kalshi and Polymarket, the CFTC’s position, and whether sports betting operators, exchanges and financial platforms are heading towards a major collision.In this episode:✅ Why prediction markets may already be mainstream✅ DraftKings, DKEX and the super app opportunity✅ The role of Kalshi, Polymarket and Sporttrade✅ CFTC regulation and proposed guardrails✅ Why Congress and the Supreme Court could shape the future✅ How prediction markets differ from traditional sportsbooks✅ Why customers like trading in and out of positions✅ The role of sports, politics, crypto and financial contracts✅ Whether exchanges could become the next major betting battlegroundAs prediction markets continue to grow across sports, politics, finance and entertainment, the panel asks whether the genie can ever truly be put back in the bottle.🔔 Subscribe for weekly iGaming news, analysis, and industry interviews.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service. 🔔 Subscribe for weekly iGaming news, analysis, and industry interviews.#iGamingDaily #PredictionMarkets #SportsBetting #Kalshi #Polymarket #Sporttrade #DraftKings #CFTC #BettingIndustry #GamingIndustry #SBCSummitAmericas
How did US sports betting go from the Las Vegas sportsbook to a nationwide industry?Live from SBC Summit Americas in Fort Lauderdale, Adam Candee sits down with legendary Las Vegas bookmaker Art Manteris to discuss the history, evolution and future of sports betting in America.With decades of experience across some of Las Vegas’ most iconic sportsbooks, Art shares stories from the industry’s early days, the creation and repeal of PASPA, the rise of online betting, the impact of prediction markets and why integrity monitoring has always been central to the sportsbook business.In this episode:✅ How Las Vegas shaped the modern sports betting industry✅ Why prediction markets surprised even industry veterans✅ The story behind PASPA and its unintended consequences✅ How offshore betting grew during prohibition✅ Why sportsbooks have always played a role in sporting integrity✅ The future of AI-powered integrity monitoring✅ What could come next for Las Vegas sportsbooks✅ Art Manteris’ new book and decades of betting industry storiesFrom the repeal of PASPA to the emergence of prediction markets, this is a wide-ranging conversation on where sports betting has been — and where it may be heading next.🔔 Subscribe for weekly iGaming news, analysis, and industry interviews.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service. #iGamingDaily #SportsBetting #LasVegas #PASPA #PredictionMarkets #GamblingNews #BettingIndustry #Sportsbook #SBCSummitAmericas #GamingIndustry
Sir Keir Starmer is out and Andy Burnham could be heading to Number 10. But what does that mean for UK gambling? We break down Burnham's full track record on gambling regulation, from cancelling the Supercasino project to his anti-sponsorship campaigns as Mayor of Greater Manchester.Is the online gambling UK industry facing its biggest political threat in years? Martyn Elliott (SBC Media Director) and Ted Orme-Claye (SBC News Editor) join us to analyse the warning signs, the political chaos at the DCMS, and what the industry should be watching right now.🎙️ IN THIS EPISODE:Starmer Out, Burnham In?Burnham's history with gambling regulationThe Supercasino decision & what it tells usGreater Manchester anti-gambling campaigns explainedDCMS instability: 7 Culture Secretaries since 2019Baroness Twycross: the one voice of continuity?What happens to UK gambling tax under a new PM?Industry verdict: danger signs or manageable risk?🔔 Subscribe for weekly iGaming news, analysis, and industry interviews.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service. #UKGambling #AndyBurnham #iGaming #GamblingRegulation #UKPolitics
Artificial Intelligence is changing every industry, but what does it actually mean for iGaming marketing?At SBC Summit Americas 2026, Fernando Noodt sat down with Shai Frank, SVP of Product and GM Americas at Optimove, to discuss how AI is reshaping CRM, personalization and the future of player engagement. The conversation explores Optimove's "positionless marketing" philosophy and why AI is enabling marketers to move faster, make smarter decisions and create more personalised experiences than ever before. In this episode:✅ What is Positionless Marketing?✅ How AI is changing CRM strategies✅ Why human judgement still matters ✅ AI-powered campaign personalisation✅ Journey decisioning and player lifetime value✅ The role of ChatGPT, Claude and Gemini in marketing✅ Why there are no AI "best practices" yet✅ The future of AI in iGamingCould AI fundamentally change the way operators engage with players? And where do marketers fit into this new world?#AI #iGaming #CRM #Marketing #Optimove #ArtificialIntelligence #PlayerEngagement #SportsBetting #Casino #Tech
Prediction markets have become one of the biggest stories in gaming, fintech and sports betting, but Canada's approach looks very different from the United States.Kalshi is entering the Canadian market through a partnership with Wealthsimple, giving users access to thousands of event contracts. However, there is one major restriction: no sports betting contracts and no political markets. In this episode of iGaming Daily, Fernando Noodt is joined by Canadian Gaming Business Editor Tom Nightingale to break down:🎯 Kalshi's entry into Canada🎯 The Wealthsimple partnership🎯 Why sports contracts are prohibited🎯 Canada's unique regulatory framework🎯 The role of CIRO and Canadian regulators🎯 How prediction markets differ from sports betting🎯 What this means for operators and sportsbooks🎯 Whether sports prediction markets could eventually arriveThe pair explore why regulators are taking a cautious approach and what the future could hold for one of the fastest-growing sectors in betting and financial trading. #PredictionMarkets #Kalshi #Fintech #iGaming #SportsBetting #Canada #GamingIndustry #BettingIndustry #Wealthsimple #Regulation
The UK Government is considering a major shake-up of social media regulation, including a ban on under-16s using major platforms and potential restrictions for older teenagers.But could these measures help tackle another growing concern: illegal gambling operators targeting young people online?In this episode of iGaming Daily, Charlie Horner is joined by SBC News Editor Ted Orme-Claye and SBC News Journalist Patrick Killen to discuss:🎯 The proposed UK social media ban 🎯 Whether restrictions would actually work 🎯 How illegal gambling operators use social media 🎯 Influencer marketing and gambling promotion 🎯 AI deepfakes and underage exposure risks 🎯 Entain's latest black market investigation 🎯 The role of Meta, TikTok, Youtube and X 🎯 What regulators can do nextThe team explores the growing relationship between social media, influencer culture and the black market gambling ecosystem, and asks whether governments, regulators and technology companies are doing enough to protect consumers.#iGaming #SportsBetting #SocialMedia #ResponsibleGaming #GamblingRegulation #DigitalPolicy #OnlineSafety #GamingIndustry #BettingIndustry
In this episode, SBC Media Director Martyn Elliott is joined by industry experts Alex Kane (CEO and founder of Sporttrade), David Aron (Financial markets lawyer at Lowenstein Sandler), and Ian McGinley (Partner at Sidley Austin LLP). Together, they discuss the rise of prediction markets, navigating regulatory challenges, and the long-term impact on betting and trading platforms. They also explore how these markets became mainstream and what future regulatory developments could mean for the industry.Key Topics:Prediction markets' mainstream adoptionRegulatory landscape and legal challengesImpact of CFTC and Congress on prediction marketsDraftKings' strategy and prediction marketsMarket maker and exchange models in betting platformsHost: Martyn ElliottGuests: Alex Kane, David Aron & Ian McGinleyProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
In this episode, Tim Miller from the UK Gambling Commission discusses the evolving landscape of illegal gambling, the challenges of enforcement, and the role of big tech in combating illegal sites. We explore strategies for collaboration, technological advancements, and regulatory updates to protect consumers and reduce the black market.Key TopicsThe scale and challenges of illegal gambling in the UKThe importance of data and evidence in enforcementRole of social media and big tech in illegal advertisingNew powers and resources for the UK Gambling CommissionInternational collaboration in gambling regulationImpact of crypto and new payment methods on gamblingConsumer protection and black market mitigation Host: Charlie HornerGuests: Tim Miller & Ted Menmuir Producer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
In this episode, we analyse Flutter Entertainment's decision to delist from the London Stock Exchange and its implications for the UK and US markets. We explore the strategic shifts, investor reactions, and broader industry impacts, providing insights into the evolving landscape of global gambling.Key TopicsFlutter's delisting from LSE and move to NYSEImpact on UK economy and gambling sectorUS market strategy and investor influenceBroader industry implications and regulatory environmentShareholder changes and investor sentimentHost: Charlie HornerGuests: Ted Menmuir & Ted Orme-ClayeProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
In this episode, SBC Media Director Martyn Elliott is joined by Shawn Fluharty, Chair of the Better Gambling Forum. Together, they discuss how collaboration, regulation, and innovation are shaping the iGaming sector to drive sustainability, player protection, and responsible growth.Key TopicsThe mission of the Better Gambling Forum and its global approachThe importance of early expert involvement in policy makingIndustry's move beyond compliance for sustainabilityChallenges of prediction markets and black market risksThe role of media in shaping public perception of gamblingHost: Martyn ElliottGuest: Shawn FluhartyProducer: Anaya McDonaldEditor: Anaya McDonaldArticle: https://sbcnews.co.uk/social-responsibility/2026/05/26/better-gambling-forum-sbc-partnership/Learn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
In this episode, we explore the evolving landscape of US gaming, focusing on prediction markets, regulation, and the future of land-based and online betting. Featuring insights from industry experts at SBC Summit America, this discussion offers a comprehensive view of current challenges and opportunities.Key PointsPrediction markets regulation and legal landscapeImpact of regulation on prediction markets and operatorsGrowth opportunities in US iGaming and sports bettingLand-based gaming modernisation and AI integrationMarket strategies of major operators like Bet365 and BetMGMHost: Fernando NoodtGuest: Adam CandeeProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
This episode explores the evolving landscape of prediction markets in the gaming industry, focusing on regulatory challenges, regional differences, and future prospects. Experts discuss recent developments in Latin America and the US, highlighting the importance of regulation, legal debates, and industry trends.Key TopicsRegulatory challenges for prediction marketsRegional differences in regulation (Latin America vs US)Future prospects and industry trendsHost: Fernando NoodtGuests: Lucia Gando & Justin ByersProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
Kylian Mbappé has once again found himself at the centre of a major dispute involving betting sponsorships, image rights and the French Football Federation ahead of the 2026 FIFA World Cup.In this episode of iGaming Daily, Joe Streeter is joined by Ted Menmuir to explore the growing conflict between elite athletes and commercial betting partnerships after reports emerged that senior France internationals are unhappy with their images being used in bookmaker marketing campaigns.The discussion explores how collective image rights work, why the dispute has resurfaced despite previous agreements, and whether this could have wider implications for sports sponsorship and gambling advertising around the world.🎙 Topics covered:⚽ Why Kylian Mbappé is challenging bookmaker promotions⚽ The role of Betclic and the French Football Federation⚽ How collective image rights work in professional football⚽ Gambling sponsorships and athlete autonomy⚽ French gambling advertising regulations⚽ Whether other players and teams could follow suit⚽ The impact on betting sponsorships ahead of World Cup 2026As football and betting become increasingly intertwined, questions around athlete control, sponsorship ethics and commercial rights are becoming harder to ignore.Host: Jo StreeterGuest: Ted MenmuirProducer: Luke Miles#iGamingDaily #WorldCup2026 #KylianMbappe #SportsBetting #FootballBusiness #SportsMarketing #BettingIndustry #GamblingNews #WorldCup #ImageRights
This episode explores the critical issue of bonus abuse in the iGaming industry, its impact on operators' revenue, and innovative solutions like AI-driven tools to combat organised fraud. Featuring Tetiana Dychenko, CPO of Casino at EveryMatrix, the discussion highlights how evolving tactics and technology are shaping the future of fraud prevention.Key TopicsThe scale of bonus abuse in 2026 and its impact on revenueThe evolution of bonus abuse tactics and organised groupsThe role of AI and behavioural analysis in detecting fraudRegulatory pressures and their influence on bonus abuseFuture trends and how operators can stay ahead of organised fraudRelevant Articles: https://igamingexpert.com/features/everymatrix-igaming-bonus-abuse/https://everymatrix.com/news/everymatrix-plays-mythbusters-on-igaming-bonus-abuse/ Host: Charlie HornerGuest: Tetiana DychenkoProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
This episode explores the recent merger between Bally's Intralot and Evoke, analysing the strategic, financial, and regulatory implications for the gambling industry. Join us as we dissect the deal's impact on UK and global markets, debt management, and future growth prospects.Key TopicsMerger strategy between Bally's Intralot and EvokeDebt restructuring and financial strategyMarket positioning and future growth in UK and EuropeHost: Charlie HornerGuest: Ted MenmuirProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
This episode explores the upcoming launch of Alberta's regulated iGaming market, insights from Minister Dale Nally, and lessons from Ontario's experience. We discuss market expectations, operator interest, regulatory strategies, and future outlooks for Alberta's gambling industry.Key TopicsAlberta's iGaming market launch date and delaysLessons learned from Ontario's regulated marketOperator interest and market competition in AlbertaRegulatory strategies and player protectionRevenue projections and market success metricsHost: Fernando NoodtGuest: Tom NightingaleProducer: Anaya McDonaldEditor: Anaya McDonaldMedia: SBC Summit Canada ConferenceLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
This episode explores the recent transition of Andrew Rhodes from UK Gambling Commission to a senior role at Hawkbridge, analysing the implications for industry regulation, corporate governance, and future leadership in UK gambling. Experts discuss the evolving regulatory landscape, Rhodes' influence, and strategic industry insights. Key TopicsAndrew Rhodes' career transitionImplications for UK gambling regulationHawkbridge's advisory role and industry impactHost: Charlie HornerGuests: Ted Menmuir & Ted Orme-ClayeProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
In this episode, Leo Judkins shares insights on decision-making, the importance of confidants in leadership, and managing pressures in the fast-paced iGaming industry. Discover practical advice for leaders to navigate challenges and build trusted relationships.Key TopicsThe role of confidants in decision-makingIndustry pressures and regulatory challenges in iGamingBuilding trusted relationships for leadership successHost: Charlie HornerGuests: Leo JudkinsProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
This episode explores the intersection of UK welfare reform and gambling policy, featuring insights from industry experts and political analysis. We discuss proposed welfare measures, their potential impact on the gambling sector, and broader economic implications.Key TopicsUK welfare reform proposalsImpact of welfare policy on gambling sectorPolitical strategies and industry implicationsHost: Charlie HornerGuests: Ted Menmuir & Ted Orme-ClayeProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
This episode explores the recent reported £20 million betting sponsorship deal between Betway and Manchester United, analysing its implications for football sponsorship, gambling regulation, and the evolving landscape of sports marketing.Key TopicsBetway's sponsorship deal with Manchester UnitedImplications of gambling regulation changes in UK footballThe value and perception of betting sponsorships in footballHost: Fernando NoodtGuests: Joe Streeter & Ted Orme-ClayeProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
This episode explores the latest developments in the iGaming sector, focusing on Bet365's entry into the French market, Flutter's leadership restructuring, and strategic moves across Europe and Asia. Experts analyse market dynamics, regulatory challenges, and future prospects for industry giants.Key TopicsBet365's debut in France and market prospectsFlutter's organisational restructuring and leadership changesStrategic expansion in Europe and AsiaRegulatory challenges and market conditions in FranceFuture outlook for iGaming giants in global marketsHost: Fernando NoodtGuests: Ted Menmuir & Ted Orme-ClayeProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
This episode explores the evolving legal landscape of prediction markets in the US, focusing on recent state bans, federal regulatory battles, and the implications for sports betting and gambling regulation. Experts discuss Minnesota's first explicit ban, the role of the CFTC, and the future of prediction markets amid legal and political challenges.Key TopicsLegal battles over prediction markets in the USMinnesota's explicit prediction market banRole of the Commodity Futures Trading Commission (CFTC)State vs. federal regulation of gambling productsSports leagues partnering with prediction marketsLegal implications for sportsbooks and prediction platformsPotential Supreme Court involvement in prediction market regulationHost: Fernando NoodtGuest: Justin ByersProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
This episode explores the UK Gambling Commission's decision to delay affordability checks, the implications for the industry, and the broader regulatory challenges. Experts Joe Streeter and Ted Menmuir analyse the political, technical, and societal impacts of these regulatory delays and what they mean for the future of UK gambling reform.Key TopicsUK Gambling Commission's delay of affordability checksImplications of regulatory delays for the industryPolitical and societal challenges in UK gambling reformHost: Fernando NoodtGuest: Ted Menmuir & Joe StreeterProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
This episode explores the EU's proposed union-wide tax on online gambling, its implications for the sector, and the broader challenges facing the EU's budget and policy harmonisation efforts. Key TopicsEU's 2028 budget and fiscal initiativesProposed unionised tax on online gamblingImplications for the gambling industry and regulationHost: Charlie HornerGuest: Ted Menmuir Producer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
This episode explores the rising threat of DMCA strikes in the online space, especially in the iGaming industry. Host Ivana and her guest Sean discuss how these attacks impact brands, the importance of web security, and strategies for protection and recovery.Key TopicsDMCA strikes and their impact on brandsWeb security and vulnerability managementStrategies for recovery and protection against attacksHost: Ivana FlynnGuest: Sean BiancoProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
This episode explores the impact of AI on the workplace as Host Charlie Horner is joined by Caroline Butler, Head of Global Markets at Initiate International, focusing on how iGaming professionals can adapt their skills and organisational structures to stay relevant in a rapidly evolving industry. Key Topics:Impact of AI on job roles and organizational structuresSkills required for the AI age, including human-led evaluation and analysisThe importance of upskilling and self-evaluation in career developmentOrganizational changes driven by AI, including flatter hierarchies and merging rolesHost: Charlie HornerGuest: Caroline ButlerProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
In today's episode of iGaming Daily, Host Charlie Horner is joined by SBC News Editor Ted Orme-Claye and SBC Editor-at-Large Ted Menmuir as the trio discuss the high-stakes extension of M&A talks between Evoke Plc and Bally’s Intralot, and what the latter’s surging Q1 results signal for the UK’s competitive landscape.Tune in to find out:The M&A Waiting Game: Why the negotiation deadline was pushed to 8 June and if this "constructive" delay suggests a deal is closer or further away.Shareholder Sentiment: Whether Evoke investors will stomach the current 50p-per-share valuation or if the board has enough leverage to demand a premium.Bally’s Intralot Power Play: A breakdown of their massive 180% revenue jump in Q1 and how their new Interactive unit is fueling global ambitions.The UK Battleground: How Bally’s Intralot’s 10.5% UK growth compares to local rivals and what a William Hill takeover would do to the "Big Four" hierarchy.Integration Hurdles: The financial reality of a potential merger, including debt structures and the strategic logic of folding Evoke into the new Bally’s ecosystem.Host: Charlie HornerGuests: Ted Menmuir & Ted Orme-ClayeProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
In this episode, Charlie Horner interviews Tom Waterhouse, founder of Waterhouse VC, to explore the evolving landscape of online gambling, regulatory impacts, investment strategies, and future opportunities in iGaming and betting markets.Key topicsImpact of regulation and taxation on online gamblingUS market evolution and prediction marketsInvestment strategies in B2B iGaming suppliersFuture opportunities in scalable iGaming businessesHost: Charlie HornerGuest: Tom WaterhouseProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
This episode explores the intersection of US gambling laws, political influence, and the role of key figures like Dana White and Donald Trump. It delves into recent legislative changes, lobbying efforts, and the potential impact on the gambling industry.Key TopicsGambling loss deduction cap at 90%Dana White's lobbying effortsTrump's potential policy reversalImpact on illegal vs. regulated gamblingRole of the American Gaming AssociationHost: Fernando NoodtGuest: Justin ByersProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
This episode explores the recent developments in the UK illegal gambling task force, its objectives, and the ongoing battle against the black market in iGaming. Experts discuss regulatory challenges, the effectiveness of the task force, and strategies to combat illegal gambling activities.Key TopicsUK illegal gambling task force objectivesPayment and enforcement strategies against offshore operatorsImpact of unlicensed sponsorship bans in sportsChallenges of regulating crypto payments in gamblingBalancing safety and competitiveness in the regulated marketHost: Charlie HornerGuest: Ted Orme-Claye & Joe StreeterProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
This episode explores Australia's evolving gambling reforms, the political and social implications, and the challenges faced in implementing comprehensive regulations. Experts discuss the delayed progress post-Murphy Inquiry, the influence of stakeholders, and the future of gambling regulation in Australia.Key Topics:Gambling reform delays post-Murphy InquiryPolitical and economic liabilities of gambling industryFuture regulatory frameworks and national strategiesHost: Fernando NoodtGuest: Ted Orme-Claye & Ted MenmuirProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
This episode explores the ongoing debate around affordability checks in the UK gambling industry, featuring insights from Dr. James Noyes and recent developments at major operators like Supergroup and Flutter. We discuss regulatory challenges, industry impacts, and strategic shifts in global markets.Key TopicsAffordability checks and financial risk assessmentsDr. James Noyes' role and resignation reasonsSupergroup's focus on African markets and growth strategyFlutter's US market success and potential delistingRegulatory challenges and industry responses in gamblingHost: Charlie HornerGuest: Ted Orme-ClayeProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
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