About this episode
Belle Meade is a very recognizable brand to bourbon enthusiasts. But how did that brand get revived and what's the story behind Nelson's Green Brier? We're joined by Charlie Nelson, Co-Founder of Nelson's Green Brier , who shares his story of stumbling into the bourbon business when his dad purchased a quarter of a cow. Show Notes: This week’s Above the Char with Fred Minnick talks about helping others understand your bourbon hobby. What's your best halloween costume? How did this journey begin? Talk about building your business plan. Do you consider Belle Meade your flagship? When using old labels from the archive, did you have to get them re-approved? What is your DSP? Where did you get your recipes? Talk about building the Belle Meade and Nelson's Green Brier Distillery brands. Tell us about the success of the Belle Meade brand. Support this Podcast on Patreon Learn more about your ad choices. Visit megaphone.fm/adchoices