Bourbon Pursuit

7h ago

It's This Week in Bourbon for December 19th 2025. Cannabinoid regulation is underway, a trial using a robotic dog with an ethanol sensing system is launched, and Wilderness Trail Distillery has announced the limited-edition release of a 10-Year Wheated Bourbon. Show Notes: The Cannabinoid Safety and Regulation Act (CSRA) establishes a strict federal framework for hemp-derived products President Trump reportedly planning executive order to reclassify marijuana to Schedule III status Uncle Nearest CEO Fawn Weaver issues apology following "dismissive" out-of-context video encounter Benson Valley Bourbon joins Kentucky Distillers’ Association as newest craft level member Bourbon on the Banks Festival awards over $100,000 to local nonprofits from 2025 proceeds Bacardi trials autonomous "Royal Bark-la" robot dog to detect Scotch warehouse leaks Garrison Brothers announces December 6 release of 2025 Cowboy Bourbon at $249.99 Four Roses launches 375ml Small Batch and Small Batch Select bottles nationwide Wilderness Trail debuts limited 10-Year Wheated Bourbon for Wilderness Road 250th anniversary Heaven Hill announces Fall 2025 Old Fitzgerald 11-Year-Old Bottled-in-Bond decanter release Learn more about your ad choices. Visit megaphone.fm/adchoices

1d ago

It's the end of the year and that means we get to rattle off all of our favorite whiskeys this year. But it's not just us, it's the entire roundtable. We don't talk about our "Bourbon of the Year" but we hit on all the great ones we tried and I don't want to spoil it, but there's a ton of good ones so pay attention. And can you believe it... Ryan actually put a honey finish and two american single malts in his list. At this rate, maybe he'll enjoy amburana in 2026. Show Notes: The standout quality of Bardstown Bourbon Company, particularly Cathedral and Normandy Ryan’s insights on Redemption 18-Year and its market implications Exploration of craft distilleries pushing the envelope with innovative offerings Engaging conversations around honey-finished bourbons and the evolving perception of American single malts Predictions for trends shaping the whiskey market in the near future Learn more about your ad choices. Visit megaphone.fm/adchoices

2d ago

If you’ve been following along with the Behind the Pursuit series, you know we don't hold much back. We’ve spent the last twelve months talking about everything from the construction chaos downtown to the nitty-gritty of brand building, but today it’s time to look at the scoreboard. We’re reflecting on 2025—a year that was easily our most ambitious to date. Ryan and I sit down to get real about whether we actually hit those aggressive case goals we set last January and what the financial health of the business looks like after a year of heavy reinvestment. We’ve expanded the team and pushed the envelope on product development, but as any founder will tell you, growth usually comes with a side of growing pains. The conversation gets into the weeds of our newest releases and innovations, but we also take a step back to look at the bigger picture. We talk about the reality of market expansion in a crowded landscape and share some personal reflections on the career shifts that have happened within our own walls. This time last year, we had a vision of where Pursuit Spirits would be by December—today, we find out if we actually made it there, or if the industry had other plans for us. Show Notes: Introduction and Year in Review Case Goals and Financial Insights Team Growth and Management Challenges Product Development and Innovations Future Goals and Market Expansion Personal Reflections and Career Changes Learn more about your ad choices. Visit megaphone.fm/adchoices

3d ago

We’re diving into the Parker’s Heritage Collection 19th Edition, one of the most unpredictable annual releases from Heaven Hill. This year’s blend pulls from 160 barrels across multiple rickhouses. DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly. Learn more about your ad choices. Visit megaphone.fm/adchoices

Dec 12

It's This Week in Bourbon for December 12th 2025. WhistlePig Distillery has opened The WhistlePig Vault in Louisville, Garrison Brothers Distillery has released a limited-edition Spurs Single Barrel bourbon, and The Old Forester 117 Series is releasing their Prohibition Era Still Proof. Show Notes: WhistlePig opened "The Vault" in Louisville—an immersive experience in a bank featuring a blending room and unique cocktail service via ATM tube Maker's Mark became the first Official Spirits Partner of the Unrivaled women's basketball league, their first-ever sports league sponsorship Jack Daniel's Distillery Series #16, a Tennessee Rye, was released after finishing in Southern table syrup barrels (exclusive to Tennessee) Garrison Brothers released a limited-edition Spurs Single Barrel to celebrate the San Antonio Spurs' City Edition uniforms return Old Hickory launched two new age-stated whiskies: a 12-year Straight Rye BiB and a 15-year Barrel Proof Whiskey Ole Smoky Distillery expanded nationwide into the premium straight whiskey category with a four-year-old Tennessee Straight Bourbon Old Forester 117 Series released the Prohibition Era Still Proof at 130 proof, marking Repeal Day with a historic strength Cathead Distillery introduced Tintype #3 'Kenny Brown,' an 11-year, high-rye, uncut & unfiltered Old Soul Bourbon Learn more about your ad choices. Visit megaphone.fm/adchoices

Dec 11

We all know music and whiskey just inherently go together, but how do you actually build a successful business around that synergy? In this episode, we're sitting down with Ryan Gill, the Director of Marketing and Brand Development for Three Chord Bourbon. Ryan’s journey is pretty cool because he started his life in music production. He takes us through his early days running liquor stores in Memphis, where he first saw the magic of music and whiskey intertwine, straight through to his current role leading brand vision at Three Chord. We get into the inception of Three Chord and where Neil Girlado becomes a face of it. Plus, we dive into their innovative tactics, from artist collaborations to cool limited releases, and he even pitches us some great ideas for immersive experiences, like acoustic sessions right there in the liquor store. I'm you're a huge music junkie, this one's for you. Show Notes: Ryan Gill's origins in retail and concert promotion Journey from liquor store manager to brand leader at Three Chord Bourbon The role of Dock 52 in his whiskey career Three Chord's mission to bridge music and whiskey cultures Creative branding strategies and artist collaborations Insights into the whiskey blending process Building community within the whiskey and music industries The concept of immersive retail experiences through acoustic sessions Learn more about your ad choices. Visit megaphone.fm/adchoices

Dec 9

We cracked open the 2025 Four Roses Limited Edition Small Batch Bourbon to see if this year’s blend lives up to the hype. Full tasting notes, honest reactions, and whether it’s worth chasing for $250. Cheers. DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly. Learn more about your ad choices. Visit megaphone.fm/adchoices

Dec 5

It's This Week in Bourbon for December 5th 2025. The founders of Uncle Nearest Distillery have filed an emergency motion, Catoctin Creek is trying to raise US$5 million, and Goose Island Brewery and Heaven Hill Distillery have partnered to release the 2025 Bourbon County Brand Reserve Stout. Show Notes: Bourbon Pursuit video contradicted Adam Herz's report by suggesting the vintage whiskey counterfeiter's bottles might have shown up at Unicorn Auctions instead of Lot 14 Uncle Nearest founders filed an emergency motion to prevent a court-appointed receiver from sharing sensitive trade secrets with potential rival buyers Nova Scotia will sell off US$14 million in US alcohol stock pulled due to tariffs and donate the US$4 million net profit to community food organizations. Catoctin Creek Distilling is raising up to US$5 million via a Private Placement Memorandum for growth, with plans for a large partner transition in 5-7 years Cave City, KY, is celebrating the opening of Dueling Grounds and MB Roland tasting rooms downtown, establishing the city as a major Western Kentucky bourbon destination Baker's Bourbon released 125 pairs of hand-painted collector's gloves honoring Baker Beam, retailing for $39.99 Jack Daniel’s launched its annual Barrel Tree sale, offering 140 barrels for $200 each to benefit the military community's "Operation Ride Home" program Goose Island partnered with Heaven Hill for its 2025 Bourbon County Brand Reserve Stout, aged two years in Parker's Heritage 17th Edition Rye barrels Learn more about your ad choices. Visit megaphone.fm/adchoices