About this episode
Welcome back to the Forward One Podcast, hosted by Paul Mark Morris and Josh Spitzen of Forward One Real Estate. In this episode, we sit down with luxury powerhouse Paul Daftarian to unpack what it really takes to dominate in one of the most competitive markets in the country. We talk about the mental discipline required to win listings before walking through the door, how to build a six-star service experience that clients can’t stop talking about, and why your calendar—not your market—determines your income. Paul shares insights that challenge the status quo, from redefining how agents should treat their databases to the strategic reason behind “burning the boats.” If you’re serious about playing at a higher level, this conversation will sharpen your focus and reframe how you approach success in this business. Connect with the Forward One team on Instagram! @paulmarkmorris @spitzenjosh @pauldaftarian Timestamps 00:00:00 Intro 00:01:00 Early Mortgage 00:04:00 Missed Exit 00:07:00 Signal vs Noise 00:10:00 Burn the Boats 00:14:00 Confidence Wins 00:18:00 Calendar Wins 00:23:00 Team Building 00:28:00 Six-Star Service 00:33:00 Listing Tactics 00:41:00 Luxury Strategy 00:48:00 Set Boundaries 00:54:00 F1RE Round