Episodes

4d ago

Have you ever wondered where crochet actually came from? When you dig into the archives, you won’t find ancient Roman ruins or Egyptian tombs—instead, you’ll find one of the biggest mysteries in the fiber world. In this episode, we are taking a deep dive into the fascinating, rebellious, and survival-driven history of crochet. From the rugged origins of "Shepherd’s Knitting" in Scotland to the trenches of World War I, we explore how this craft has always shown up exactly when humanity needed it most. In this episode, we cover: The Ancient Mystery: Why crochet appears out of nowhere in the 19th century and the theories behind Shepherd’s Knitting and Tambour Embroidery. Royal Influence: The story of Queen Victoria personally crocheting scarves for soldiers during the Boer War at age 81. Crochet as Survival: How the Red Cross used crochet for WWI trench gear and how soldiers used it to cope with "shell shock" (PTSD). The Revolution: How the humble Granny Square went from a "make do and mend" necessity to a symbol of 1970s counterculture and fashion. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠⁠ Join Our Skool Community ⁠ 🔆 ⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠ 🔆 ⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠⁠ 🧶 ⁠ ⁠ ⁠ ⁠ Grab Some Crochet Merch ⁠

Dec 15

Hey friends! In this episode, I want to share a story with you from a couple of weeks ago that I just can't shake. You know I’ve been working hard for a solid four years to really scale my crochet business. I’ve been moving the needle forward just a little bit every single day—it’s slow growth, but it is growth. Recently, I joined a business coaching program that has been a total game-changer (there is no way I would have learned what I know now without it!), but that doesn’t mean the doubt simply disappears. Join me as I open up about a recent "Debbie Downer" moment I had while driving home. I was letting the doubt creep in, wondering exactly when that life-changing breakthrough was finally going to happen, until I had a powerful realization at a red light that shifted my entire perspective. If you are a creative business owner waiting for your sign to keep going, this episode is for you. Connect with Me: Website: ⁠www.marcymade.co⁠ Instagram: ⁠@SimplyHooked1⁠ Email: hello@marcymade.co For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠⁠⁠ Join Our Skool Community ⁠⁠ 🔆 ⁠⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠⁠ 🔆 ⁠⁠⁠⁠⁠⁠ ⁠⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠⁠ 🔆 ⁠ Easter Patterns in Simply Crochet Magazine ⁠ 🔆 ⁠ Features in Simply Crochet Magazine

Dec 11

We are heading into the end of the year, which means it’s time to start dreaming about your 2026 goals. If seeing your name in print or landing a major brand deal is on your vision board, this episode is your blueprint. In this "Best Of" archive episode (originally recorded when my book ⁠ Crochet Snuggle Buddies ⁠ launched!), I am breaking down the exact behind-the-scenes story of how I landed a book deal and international magazine covers with a single cold email. I used to think editors were unreachable. Then, I learned a "service-first" pitch strategy from entrepreneurs Susie Moore and Cathy Heller that changed everything. Instead of asking for a favor, I asked, "How can I help you meet your needs?" The result? A book contract, multiple magazine features, and a massive shift in my business trajectory. In this episode, we cover: The "Service-First" Pitch: How to write an email that editors actually want to read (and respond to!). The Mindset Shift: Why saying "I am a crochet designer" out loud was the key to unlocking my confidence. The Timeline: From a Monday night Google search in February to a book launch in March—how fast things can move when you take action. Manifesting the Cover: How I set a specific goal to get my Amigurumi designs on the ⁠front cover of a UK magazine⁠ —and made it happen. Cold Email Strategy: Who to contact, what to say, and how to follow up. Whether you want to submit a pattern, write an article, or pitch a collaboration, this episode proves that you are one email away from a completely different career. Mentioned in this Episode: My Book: ⁠ Crochet Snuggle Buddies ⁠ Inspiration: ⁠Susie Moore⁠ & ⁠Cathy Heller⁠ Connect with Me: Website: ⁠www.marcymade.co⁠ Instagram: ⁠@SimplyHooked1⁠ Email: hello@marcymade.co Note: This episode is a replay from March 2025, but the strategy is timeless for anyone looking to make big moves in 2026! For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠⁠⁠ Join Our Skool Community ⁠⁠ 🔆 ⁠⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠⁠ 🔆 ⁠⁠⁠⁠⁠⁠ ⁠⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠⁠ 🔆 ⁠ Easter Patterns in Simply Crochet Magazine ⁠ 🔆 ⁠ Features in Simply Crochet Magazine

Dec 4

If you’ve ever wondered what it really takes to build a successful crochet business, this episode is for you. I’m sharing exactly what I would do if I had to rebuild my crochet business from scratch. After many years of owning a crochet business, I’m breaking down the 13 smartest decisions that changed everything—from choosing what to sell, using pattern testers, Pinterest and SEO, blogging for organic traffic, building an email list, running ads the right way, managing money, understanding seasonal sales, and protecting the joy of crochet. Whether you sell crochet patterns, handmade items, run an Etsy or Shopify shop, or want to build passive income with your craft, this episode will help you stop guessing and start building with clarity and confidence. This isn’t theory, it’s lived experience. Press play and start building smarter. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠⁠⁠ Join Our Skool Community ⁠⁠ 🔆 ⁠⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠⁠ 🔆 ⁠⁠⁠⁠⁠⁠ ⁠⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠⁠ 🔆 ⁠⁠⁠⁠⁠⁠ ⁠⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠⁠⁠ 🧶 ⁠⁠ ⁠ ⁠⁠ ⁠⁠ Grab Some Crochet Merch ⁠⁠ ** ⁠⁠ Grab the Crochet Project Planner ⁠⁠ **

Nov 26

This Thanksgiving, take a few quiet minutes just for you . In this calming guided meditation, we slow down, reconnect with gratitude, and ground ourselves before the whirlwind of cooking, hosting, traveling, and giving begins. Whether you're a crocheter, a creative entrepreneur, a busy mom, or someone craving more peace in the middle of a full life, this meditation helps you return to center. You’ll release tension, reset your mindset, and remember the powerful truth: your life can change simply by choosing gratitude, one moment at a time. This episode blends gentle encouragement with mindset principles you love — the belief that gratitude opens doors, shifts energy, and helps you design a life full of joy, abundance, and purpose. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠⁠ Join Our Free Community on Skool! 🔆 ⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠ 🔆 ⁠⁠⁠ ⁠⁠⁠Learn to Crochet 🔆 ⁠⁠⁠⁠ ⁠ Shop Crochet Patterns⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠⁠ 🧶 ⁠ ⁠ ⁠ ⁠ Grab Some Crochet Merch ⁠

Nov 21

Running out of time but still want to give handmade? 🎄 If you are looking for last-minute crochet gifts that don't take weeks to finish, this episode is your survival guide. In this episode of Simply Hooked , I’m sharing 12 fast crochet projects perfect for family, friends, teachers, and neighbors. These are beginner-friendly patterns you can often finish in a single sitting using yarn you already have! In this episode, you’ll discover: One-Hour Projects: Quick wins including ornaments and stocking stuffers . Stash Busting: How to use scrap yarn and cotton yarn to make beautiful, low-cost gifts. Gift Guides: Specific ideas for hard-to-buy-for people like teens, coworkers, and coffee lovers. Plushies & Decor: Adorable items that look impressive but work up fast. Whether you need a gift for a new driver or a thoughtful token for a teacher, these easy crochet ideas will save your holiday season without the stress. Grab your hook and let’s get gifting! PATTERN LINKS Facial Pads Mug Cozies Ear Warmer Bookmarks Small Basket Bubble Plushies Pencil Earbud Cases Swinging Duck Mirror Hanger For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠⁠ Join Our Skool Community ⁠ 🔆 ⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠ 🔆 ⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠⁠ 🧶 ⁠ ⁠ ⁠ ⁠ Grab Some Crochet Merch ⁠ ** ⁠ Grab the Crochet Project Planner ⁠ **

Nov 15

Welcome to Threads of Wisdom, a bite-sized series from Simply Hooked: A Crochet Podcast for makers who want to grow their mindset, creativity, and handmade business. In this inspiring mini-episode, we revisit a timeless quote from Earl Nightingale — “You become what you think about.” Discover how your thoughts shape your crochet journey, influence your business success, and determine the kind of creative life you build. You’ll learn: ● How your mindset directly impacts your crochet business, creativity, and motivation ● Simple ways to reframe negative thoughts and boost your confidence as a maker ● Why focusing on your goals and visualizing success helps you grow faster — in life and in business Think of this as a mental reset for makers — a reminder that the same way each stitch builds a masterpiece, each thought builds your future . Tune in, realign your mindset, and start crafting a life (and business) you truly love. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠⁠ Join Our Skool Community ⁠ 🔆 ⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠ 🔆 ⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠⁠ 🧶 ⁠ ⁠ ⁠ ⁠ Grab Some Crochet Merch ⁠

Nov 13

In this confidence-boosting episode of Simply Hooked: A Crochet Podcast , we dive deep into overcoming imposter syndrome as a crochet designer and creative entrepreneur . If you’ve ever questioned your talent, compared yourself to other designers, or wondered why anyone would choose your crochet patterns, this episode will speak straight to your heart. I share personal stories from my own creative journey—including a moment in the frozen food aisle that completely transformed the way I view creativity, originality, and the crochet industry. You’ll walk away with practical tools, mindset shifts, and encouragement to help you step confidently into your role as a designer. Inside this episode, you’ll discover how to: ✨ Rewire negative self-talk and build a stronger mindset as a crochet designer ✨ Find your unique creative voice in a crowded crochet pattern market ✨ Confidently grow your crochet business without comparing yourself to others ✨ Understand why variety, originality, and authenticity matter in the handmade world ✨ Remember that your creativity is needed —and someone is waiting for the exact patterns only you can create For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠⁠ Join Our Skool Community ⁠ 🔆 ⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠ 🔆 ⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠⁠ 🧶 ⁠ ⁠ ⁠ ⁠ Grab Some Crochet Merch ⁠

Nov 6

Is your creative space disappearing under a mountain of yarn? If you are drowning in unfinished objects (WIPs) or struggling with yarn organization , it’s time to take control of your craft. In this episode, I’m unveiling the Simply Hooked Crochet Project Planner —a complete system I designed specifically to help fiber artists finish what they start. We aren't just talking about a notebook; we are talking about a workflow that keeps your crochet patterns and supplies organized. Inside the Planner System: Project Trackers & Logs: Never forget hook sizes or yarn lots again. Yarn Inventory Sheets: Manage your stash so you know exactly what you have. Pattern Organization: A dedicated system with alphabetized folders for printed patterns. Lifetime Value: Includes printable refills so you never run out of pages. Great for Gifting: Available in two editions (Classic or Deluxe with crochet stickers and a pen!), this planner makes one of the best gifts for crocheters this season. GRAB THE PLANNER HERE ** For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠⁠ Join Our Skool Community ⁠ 🔆 ⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠ 🔆 ⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠⁠ 🧶 ⁠ ⁠ ⁠ ⁠ Grab Some Crochet Merch ⁠ 🧶 ⁠ ⁠Grab The FREE Donkey Pattern⁠⁠ ⁠

Oct 30

Do you have piles of unfinished crochet projects tucked away in baskets and bags? In this episode of Simply Hooked: A Crochet Podcast , we dive deep into the world of crochet WIPs (Works in Progress). Whether you’re a beginner crocheter or a seasoned maker with a growing yarn stash, you’ll learn practical tips to organize, track, and actually finish your projects—without feeling overwhelmed. I’ll walk you through my favorite WIP tracking methods, how to set realistic crochet goals, and why using a crochet project planner can transform your workflow. You’ll discover strategies for managing multiple amigurumi patterns, keeping your yarn inventory under control, and finding joy in every stitch—even when projects pile up. -- GRAB THE CROCHET PROJECT PLANNER HERE -- ✨ What You’ll Learn in This Episode: ● Why crocheters accumulate so many WIPs and how to avoid “project guilt” ● Simple systems for organizing crochet patterns, yarn, and tools ● How to create a crochet WIP tracker or planner that actually works ● Tips for staying motivated and finishing crochet projects faster ● Ways to turn your unfinished WIPs into crochet gifts, donations, or items to sell If you’ve ever felt stuck in WIP overload, this episode will help you reclaim your crochet confidence, finish more projects, and fall back in love with the craft you started for joy. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠⁠ Join Our Skool Community ⁠ 🔆 ⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠ 🔆 ⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠⁠ 🧶 ⁠ ⁠ ⁠ ⁠ Grab Some Crochet Merch ⁠ 🧶 ⁠ ⁠Grab The FREE Donkey Pattern⁠⁠ ⁠

Oct 22

What happens when something you make with your own two hands ends up in one of the most iconic places in the world? In this episode of Simply Hooked: A Crochet Podcast, I’m taking you back to 2014—before I ever had an Etsy shop, before I started designing crochet patterns, and before I dreamed this business would exist. This isn’t a “how-to” episode. It’s a story—a reminder that the work of your hands matters more than you realize. I share the behind-the-scenes of how my hippo landed in Times Square, the lessons it taught me about showing up, and why I even started this podcast in the first place: to leave a legacy of stories and encouragement my kids can one day listen to. ✨ In this episode you’ll hear: ● The true story of how my crocheted hippo was featured in Times Square ● Why sharing your creativity—even in small ways—can lead to big opportunities ● The importance of leaving a creative legacy for your loved ones ● Encouragement to keep putting your handmade work into the world Whether you crochet for fun, for business, or simply for yourself, I hope this story inspires you to keep creating and sharing. Because you never know when your “hippo moment” might come. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠⁠ Join Our Skool Community ⁠ 🔆 ⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠ 🔆 ⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠⁠ 🧶 ⁠ ⁠ ⁠ ⁠ Grab Some Crochet Merch ⁠ 🧶 ⁠ ⁠Grab The FREE Donkey Pattern⁠⁠ ⁠

Oct 21

Today, I’m joined by the lovely Emily, the creative heart behind Emily Makes Crochet . Emily has been crocheting since she was just 12 years old, and now, as a busy mom of two girls, she’s balancing family life, part-time work at a ceramic shop, and her thriving crochet business. In this conversation, Emily opens up about how crochet has brought her joy through every season of life—whether it’s during carpool lines, late-night stitches, or creating new designs that bring her community together. We talk about her journey from hobby to business, the challenges and wins of running a creative brand while raising kids, and the way her online community has supported and inspired her along the way. Emily’s story is such a reminder that creativity doesn’t have to wait for the perfect season—it can weave itself beautifully into our everyday lives. If you’re looking for encouragement to chase your creative spark (even in the middle of a busy schedule), you’ll love this conversation. ✨ Check out Emily’s Daisy Pop Pattern 🌐 Visit her website 📸 Follow her on Instagram For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠ Join Our Skool Community 🔆 ⁠⁠ Join The Next Crochet Kit Club ⁠⁠ 🔆 ⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠ 🔆 ⁠⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠ 🔆 ⁠⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠ 🧶 ⁠ Grab Some Crochet Merch 🧶 ⁠Grab The FREE Donkey Pattern⁠⁠

Oct 8

Did you know crochet has two different languages ? 🧶 If you’ve ever been confused by a crochet pattern that doesn’t look right, chances are you’ve run into the difference between UK vs US crochet terms . In this episode of Simply Hooked: A Crochet Podcast , we unpack why crochet stitches are named differently, how this split happened, and what it means for your projects today. You’ll learn: ● The fascinating history behind UK and US crochet stitch names ● Why a UK double crochet is the same as a US single crochet ● Crochet tips for beginners on how to read patterns confidently ● How to spot which terminology your pattern uses before you start Whether you’re just learning how to crochet or you’ve been making projects for years, this episode will help you master crochet pattern reading, avoid mix-ups, and understand the story behind the stitches you love. Read this blog for a printable PDF of this abbreviation chart. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠⁠ Join Our Skool Community ⁠ 🔆 ⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠ 🔆 ⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠⁠ 🧶 ⁠ ⁠ ⁠ ⁠ Grab Some Crochet Merch ⁠ 🧶 ⁠ ⁠Grab The FREE Donkey Pattern⁠⁠ ⁠

Oct 2

If you’ve ever wondered how to design a crochet pattern and actually turn it into a profitable part of your crochet business, this episode is for you. I’m walking you through my complete crochet pattern design process—from the very first idea to launching the finished pattern in my shop. In this behind-the-scenes look, you’ll learn: ● Crochet business tips for designing patterns that stand out in a crowded market ● How to brainstorm unique crochet pattern ideas that actually sell ● My step-by-step crochet design process: sketching, prototyping, testing, and formatting ● Why pattern testing is essential for creating professional, beginner-friendly crochet patterns ● How I photograph, write, and format patterns for platforms like Etsy, Shopify, and Ravelry ● Marketing strategies for promoting your crochet patterns with social media, email, and Pinterest Whether you’re dreaming of starting a crochet business, already selling patterns and looking for fresh tips, or just curious about what goes into crochet pattern design, this episode will give you the roadmap. By the end, you’ll know exactly how to: ● Turn crochet ideas into polished, professional patterns ● Build a crochet side hustle or full-time business with patterns that sell ● Use my proven system to go from idea → pattern → launch day with confidence 👉 Tune in for practical crochet business tips, pattern design strategies, and inspiration to help you grow your crochet business and share your creativity with the world. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠⁠ Join Our Skool Community ⁠ 🔆 ⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠ 🔆 ⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠⁠ 🧶 ⁠ ⁠ ⁠ ⁠ Grab Some Crochet Merch ⁠ 🧶 ⁠ ⁠Grab The FREE Donkey Pattern⁠⁠ ⁠

Sep 25

Hey friend, if you’ve ever felt stuck in your crochet business or handmade journey because the results aren’t coming fast enough—you’re not alone. In this episode of Simply Hooked: A Crochet Podcast , I share a lesson every creative entrepreneur and handmade business owner needs to hear: belief comes before results. Here’s what you’ll take away: ● How to stay motivated when your crochet patterns, handmade crafts, or online shop sales feel slow ● Why consistency and mindset are more powerful than instant results for long-term growth ● Encouragement for makers, crafters, and small business owners who feel like giving up when progress doesn’t show right away If you’re a crochet lover, handmade seller, or creative entrepreneur looking for inspiration to keep going during the slow seasons, this episode will remind you: belief is the fuel that keeps us stitching, creating, and building businesses we love. ✨ Your crochet business matters. Your creativity matters. And the results will come when you lead with belief. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠⁠ Join Our Skool Community ⁠ 🔆 ⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠ 🔆 ⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠⁠ 🧶 ⁠ ⁠ ⁠ ⁠ Grab Some Crochet Merch ⁠ 🧶 ⁠ ⁠Grab The FREE Donkey Pattern⁠⁠ ⁠

Sep 18

Don't guess what to make for your next event—know exactly what sells. If you are prepping for Fall craft markets or Christmas holiday fairs , you need inventory that is quick to make and high in demand. In this episode, I’m sharing my top crochet business tips for stocking your booth with profitable projects. We discuss why switching to chunky chenille yarn can save you hours and increase your profit margins during the busy Q4 season. Inside this episode, we cover: Market Bestsellers: The specific hats, plushies , and accessories that fly off the shelves in Autumn and Winter. Inventory Strategy: How to build stock for Christmas markets without burning out. Booth Display Hacks: Using bundle pricing and psychological triggers to boost sales. Live Crocheting: Why working on a project at your table attracts customers. Whether you are selling at local craft fairs or stocking your Etsy shop for the holiday rush, these tips will help you prep smarter and leave your next market with empty tables. Read this blog for links to patterns mentioned in this episode! For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠⁠ Join Our Skool Community ⁠ 🔆 ⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠ 🔆 ⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠⁠ 🧶 ⁠ ⁠ ⁠ ⁠ Grab Some Crochet Merch ⁠ 🧶 ⁠ ⁠Grab The FREE Donkey Pattern⁠⁠ ⁠ ⁠ We Wish You a Merry Christmas by Twin Musicom is licensed under a Creative Commons Attribution 4.0 license. https://creativecommons.org/licenses/by/4.0/ Artist: http://www.twinmusicom.org/

Sep 11

Do you ever feel guilty spending time on your business? If you have ever wondered if pursuing a creative dream is selfish, this episode is for you. In this episode of Simply Hooked , I share my personal journey of questioning whether my work truly mattered. We dismantle the myth that art is "indulgent" and explore why your crochet business is actually an act of service. In this episode, we cover: The "Selfish" Myth: Why creativity is generosity, not an indulgence. Mental Health: How the rhythm of stitches supports your well-being (and makes you a better parent/person). The Ripple Effect: How your business fuels the economy and inspires other makers. Creating Legacy: Why your patterns and products are future heirlooms, not just "stuff." Your work matters more than you realize. Tune in to find out why your crochet business is worth celebrating. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠⁠ Join Our Skool Community ⁠ 🔆 ⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠ 🔆 ⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠⁠ 🧶 ⁠ ⁠ ⁠ ⁠ Grab Some Crochet Merch ⁠ 🧶 ⁠ ⁠Grab The FREE Donkey Pattern⁠⁠ ⁠

Sep 4

If you’ve ever felt confused about crochet hook sizes, letters, and shapes , you’re not alone! In this episode of Simply Hooked: A Crochet Podcast , I break down everything beginners need to know about crochet hooks —from U.S. vs. U.K. sizing, to the difference between tapered and inline hooks, to which materials (aluminum, bamboo, plastic, or steel) make the biggest difference in your projects. In this episode, you’ll learn: ● How to read crochet hook sizes in millimeters, letters, and numbers ● Why millimeter sizing is the most reliable across brands ● The pros and cons of tapered (Boye) vs. inline (Susan Bates) crochet hooks ● How ergonomic crochet hooks help with hand pain and comfort ● My recommendations for the best crochet hooks for beginners, amigurumi, and bulky yarn projects By the end, you’ll know exactly which crochet hook to use for your project , what features actually matter, and how to choose the one that feels best in your hands. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠⁠ Join Our Skool Community ⁠ 🔆 ⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠ 🔆 ⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠⁠ 🧶 ⁠ ⁠ ⁠ ⁠ Grab Some Crochet Merch ⁠ 🧶 ⁠ ⁠Grab The FREE Donkey Pattern⁠⁠ ⁠

Aug 27

Struggling with the magic ring in crochet (also called the magic circle)? You’re not alone! In this first Quick Stitches mini-episode of Simply Hooked: A Crochet Podcast , I share beginner-friendly tips on the magic ring vs. chain start method —so you’ll know whether you really need to use it for amigurumi or if a simpler alternative works just as well. Whether you’re just learning how to crochet or starting your first amigurumi stuffed animal , this bite-sized episode will help you confidently choose the best way to begin your crochet rounds. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠⁠ Join Our Skool Community ⁠ 🔆 ⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠ 🔆 ⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠⁠ 🧶 ⁠ ⁠ ⁠ ⁠ Grab Some Crochet Merch ⁠ 🧶 ⁠ ⁠Grab The FREE Donkey Pattern⁠⁠ ⁠

Aug 21

Ready to crochet your first plushie but confused by all the yarn options? In this episode, we break down everything you need to know to start making Amigurumi with confidence. We skip the trial and error and dive straight into the best materials for making those soft, squishy stuffed animals everyone loves. In this episode, we cover: Yarn Reviews: The best chenille and velvet yarns (Bernat Blanket, Premier Parfait Chunky, and Loops & Threads). Tool Kit: Choosing the right hook size to prevent holes in your work. Safety First: How to securely attach safety eyes and stuff your plushies for a professional finish. Beginner Tips: Avoiding common mistakes so your first project is a success. Whether you want to sell at craft fairs or just make gifts, this is your crash course in Amigurumi. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠⁠ Join Our Skool Community ⁠ 🔆 ⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠ 🔆 ⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠⁠ 🧶 ⁠ ⁠ ⁠ ⁠ Grab Some Crochet Merch ⁠ 🧶 ⁠ ⁠Grab The FREE Donkey Pattern⁠⁠ ⁠

Aug 18

In this episode, I’m sharing why I decided to bring the podcast back to its roots as Simply Hooked: A Crochet Podcast . For the past few months, you’ve known this show as Creative & Called —but I realized most of you came here for crochet inspiration, amigurumi tips, and that spark of yarn-filled joy . So today, we’re making it official: Simply Hooked: A Crochet Podcast is back! 🧶 You’ll still hear conversations about creativity, mindset, and building a handmade business , but front and center, this show is once again about crochet—celebrating it, learning it, and growing through it . If you’ve been searching for: ✨ Beginner-friendly crochet patterns ✨ Amigurumi tips and tutorials ✨ Encouragement to use your creative gifts in meaningful ways …you’re in the right place. Whether you’re crocheting plushies during nap time, starting a handmade crochet business, or simply craving a cozy new hobby, this is your crochet community. ✨ Thanks for sticking with me through the changes—it feels good to come home. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠⁠ Join Our Skool Community ⁠ 🔆 ⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠ 🔆 ⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠⁠ 🧶 ⁠ ⁠ ⁠ ⁠ Grab Some Crochet Merch ⁠ 🧶 ⁠ ⁠Grab The FREE Donkey Pattern⁠⁠ ⁠

Aug 14

Are you stuck on a "safe" path that doesn't feel like your own? It is time to embrace a freeing truth: You are the potter, and your life is the clay. In this episode of Simply Hooked , I share how I went from hiding my dream of being a crochet designer to building a handmade business I truly love. We discuss why you don't need to wait for permission to reshape your reality. In this episode, we cover: Breaking the Mold: How to walk away from the "safe path" to write your own creative blueprint. Faith & Business: Using your God-given creative gifts to build freedom and purpose. The "Potter" Mindset: Taking ownership of your career and shaping a crochet business that supports your life. If you are a faith-driven woman or creative entrepreneur ready to build a life of freedom, this episode is your invitation to start molding your future today. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠⁠ Join Our Skool Community ⁠ 🔆 ⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠ 🔆 ⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠⁠ 🧶 ⁠ ⁠ ⁠ ⁠ Grab Some Crochet Merch ⁠ 🧶 ⁠ ⁠Grab The FREE Donkey Pattern⁠⁠ ⁠ ⁠ 🔹 This episode was originally recorded during the Creative & Called season and is now part of Simply Hooked: A Crochet Podcast —your go-to show for crochet inspiration, creative business tips, and mindset shifts to help you craft a life you love.

Aug 7

Is Amazon Handmade actually worth the hassle for crochet makers? In this episode, I share how I turned Amazon into a "Q4 Sales Machine," earning over $4,000 in a single December. We go behind the scenes of my journey from selling simple mug cozies to navigating the complex world of Amazon FBA (Fulfilled by Amazon). If you are looking to diversify income beyond Etsy, this is your honest guide. In this episode, we cover: The $4k Breakdown: How I utilized crochet-themed mugs and cozies to hit high revenue numbers. Demystifying FBA: Understanding Fulfilled by Amazon, Brand Registry, and inventory deadlines. The "Q4 Machine": Strategies to revive a dead shop and dominate holiday sales. Pros & Cons: The honest truth about fees, visibility, and whether Amazon fits your handmade business strategy. Whether you are an FBA beginner or just curious if the platform is right for you, tune in for actionable tips to boost your handmade sales. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠⁠ Join Our Skool Community ⁠ 🔆 ⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠ 🔆 ⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠⁠ 🧶 ⁠ ⁠ ⁠ ⁠ Grab Some Crochet Merch ⁠ 🧶 ⁠ ⁠Grab The FREE Donkey Pattern⁠⁠ ⁠ ⁠ 🔹 This episode was originally recorded during the Creative & Called season and is now part of Simply Hooked: A Crochet Podcast —your go-to show for crochet inspiration, creative business tips, and mindset shifts to help you craft a life you love.

Jul 31

What happens when you feed your story into an AI tool and let it tell it back to you? In this episode of Simply Hooked: A Crochet Podcast , I share my experiment with Google Notebook LM —an AI platform that can take your notes and transform them into a full podcast episode with AI-generated hosts. I gave it my journey as a crochet artist and handmade business owner … and the results blew me away. You’ll hear what the AI created, plus my honest reflections on what this means for crochet makers, creative entrepreneurs, and the future of content creation . Inside this episode, you’ll learn: ● How AI tools like Google Notebook LM could change storytelling for creators ● What this experiment revealed about sharing my journey as a crochet entrepreneur ● The opportunities and challenges AI brings to handmade businesses and podcasts ● Fresh ways AI can support crochet designers, makers, and creative entrepreneurs Whether you’re a crochet lover, a handmade business owner, or just fascinated by how AI can support makers , this episode will inspire you to think differently about technology, storytelling, and your own creative journey. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠⁠ Join Our Skool Community ⁠ 🔆 ⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠ 🔆 ⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠⁠ 🧶 ⁠ ⁠ ⁠ ⁠ Grab Some Crochet Merch ⁠ 🧶 ⁠ ⁠Grab The FREE Donkey Pattern⁠⁠ ⁠ ⁠ 🔹 This episode was originally recorded during the Creative & Called season and is now part of Simply Hooked: A Crochet Podcast —your go-to show for crochet inspiration, creative business tips, and mindset shifts to help you craft a life you love.

Jul 24

Is your crochet business stuck in the "hoping" phase? If you are treating your shop like a lottery ticket instead of a strategy, this episode is for you. In this episode of Simply Hooked , we break down the critical mindset shift that took me from an overwhelmed mompreneur to a confident crochet designer. We discuss why passive hope is killing your growth and how to finally make the decision to succeed. In this episode, we cover: The "Deciding" Framework: How to move from "I hope this sells" to "I have decided this will work." Mindset vs. Mechanics: Why your mental strategy matters just as much as your crochet skills. Mompreneur Real Talk: overcoming the fear of taking your creative dreams seriously. You don’t need more luck or permission to build a profitable handmade business—you just need to decide. Tune in to learn how to make the shift today. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠⁠ Join Our Skool Community ⁠ 🔆 ⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠ 🔆 ⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠⁠ 🧶 ⁠ ⁠ ⁠ ⁠ Grab Some Crochet Merch ⁠ 🧶 ⁠ ⁠Grab The FREE Donkey Pattern⁠⁠ ⁠ 🔹 This episode was originally recorded during the Creative & Called season and is now part of Simply Hooked: A Crochet Podcast —your go-to show for crochet inspiration, creative business tips, and mindset shifts to help you craft a life you love.

Jul 17

Wish you could hire a marketing copywriter but don't have the budget? Meet your new free virtual assistant: ChatGPT. In this episode of Simply Hooked , I break down the 9 specific ways I use AI to save hours in my crochet business. From conquering writer's block to optimizing Etsy SEO, I share the exact workflows I use to work smarter, not harder. In this episode, we cover: Etsy Domination: How to use ChatGPT to write keyword-rich titles and descriptions that actually rank. Content Creation: Generating endless ideas for Pinterest pins, Instagram captions, and blog posts. Strategy & Funnels: How to map out email sequences and growth plans in minutes. The Human Touch: Balancing AI efficiency with your God-given creativity. Stop staring at a blank cursor. Tune in to learn more. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! RESOURCES & LINKS 🔆 ⁠⁠⁠ Join Our Skool Community ⁠ 🔆 ⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠ 🔆 ⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠⁠ 🧶 ⁠ ⁠ ⁠ ⁠ Grab Some Crochet Merch ⁠ 🧶 ⁠ ⁠Grab The FREE Donkey Pattern⁠⁠ ⁠ 🔹 This episode was originally recorded during the Creative & Called season and is now part of Simply Hooked: A Crochet Podcast —your go-to show for crochet inspiration, creative business tips, and mindset shifts to help you craft a life you love.

Jul 10

Are you unknowingly sabotaging your crochet business success? If you feel stuck despite working hard, you might be hitting your "Upper Limit." In this episode of Simply Hooked , I dive into The Big Leap by Gay Hendricks—a book that completely reshaped how I view my time and talent as a crochet designer. We explore why you might be burning out in your "Zone of Excellence" and how to finally step into your "Zone of Genius." In this episode, we cover: The Upper Limit Problem: How hidden beliefs limit the amount of success and happiness you allow yourself to have. The 4 Zones of Functioning: Identifying if you are stuck in Incompetence, Competence, Excellence, or Genius. Breaking Through: Practical encouragement to step boldly into your unique, God-given creativity. Whether you are scaling a handmade side hustle or longing for more fulfillment, this episode will help you stop playing small. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠⁠ Join Our Skool Community ⁠ 🔆 ⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠ 🔆 ⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠⁠ 🧶 ⁠ ⁠ ⁠ ⁠ Grab Some Crochet Merch ⁠ 🧶 ⁠ ⁠Grab The FREE Donkey Pattern⁠⁠ ⁠ 🔹 This episode was originally recorded during the Creative & Called season and is now part of Simply Hooked: A Crochet Podcast —your go-to show for crochet inspiration, creative business tips, and mindset shifts to help you craft a life you love.

Jul 2

Balancing a crochet business and a growing family is messy. In this raw episode, I open up about the fears of welcoming Baby #2, postpartum body image, and the struggle to maintain a creative identity. This isn’t a polished "how-to" guide—it’s a personal look at the tension between motherhood and entrepreneurship. If you are wondering how to carry it all with grace, this conversation is for you. In this episode, we share: The 1-to-2 Transition: The emotional reality of preparing for a second child while running a handmade business. Postpartum Real Talk: Dealing with invisible pressures regarding body image and "bouncing back." The "Return" Timeline: Guilt over taking time off vs. the urge to get back to your crochet business. Identity Crisis: How to hold onto your creative self when motherhood demands everything. You are not alone in the chaos. Tune in for an honest reflection on the beauty and tension of the mompreneur life. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠⁠ Join Our Skool Community ⁠ 🔆 ⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠ 🔆 ⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠⁠ 🧶 ⁠ ⁠ ⁠ ⁠ Grab Some Crochet Merch ⁠ 🧶 ⁠ ⁠Grab The FREE Donkey Pattern⁠⁠ ⁠ ⁠ 🔹 This episode was originally recorded during the Creative & Called season and is now part of Simply Hooked: A Crochet Podcast —your go-to show for crochet inspiration, creative business tips, and mindset shifts to help you craft a life you love.

Jun 26

Melinda walked away from her job in housekeeping after chemical exposure caused debilitating migraines—but she didn't just quit. She walked straight into her God-given creative calling. In this episode of Simply Hooked , we share a raw and real story of a complete life pivot. Melinda discusses how a health crisis became the catalyst for building a business rooted in faith and service. In this episode, we share: The Pivot: How to find the courage to leave a "safe" job when your health demands it. Pain to Purpose: Transforming a personal struggle into the foundation of a creative business. Faith in Action: Why trusting God is the most practical business strategy for handmade entrepreneurs. Finding Your Calling: Encouragement for anyone wondering if their creativity can actually support their life. If you are navigating a transition or wondering if your detour is actually a divine direction, this story will inspire you to step forward with courage. VISIT MELINDA's BUSINESSES Shiplap & Sage The Stables Marketplace Sacred Honor For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠⁠ Join Our Skool Community ⁠ 🔆 ⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠ 🔆 ⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠⁠ 🧶 ⁠ ⁠ ⁠ ⁠ Grab Some Crochet Merch ⁠ 🧶 ⁠ ⁠Grab The FREE Donkey Pattern⁠⁠ ⁠

Jun 19

Welcome to the very first episode under our brand-new name: Creative & Called ! In today’s episode, I’m sharing the heart behind the change, why I felt led to shift the direction of this podcast, and how sometimes the best thing we can do in business (and life) is pivot . If you’ve ever felt stuck trying to force something to work the way you thought it was supposed to—or if you’ve started a project that ended up evolving into something entirely different—you’re not alone. This episode is your permission slip to change direction , follow the nudge , and trust that your God-given creativity will lead you exactly where you’re meant to be. Let’s talk about why this podcast name changed, what that means moving forward, and how embracing the unexpected might be the very thing that sets you free. 🧶 ⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠ – now on Amazon 🌐 Visit ⁠⁠⁠⁠marcymade.co⁠⁠⁠⁠ for crochet patterns 🔆 ⁠⁠⁠ Join Our Skool Community ⁠ 🔆 ⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠ 🔆 ⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠⁠ 🧶 ⁠ ⁠ ⁠ ⁠ Grab Some Crochet Merch ⁠ 🧶 ⁠ ⁠Grab The FREE Donkey Pattern⁠⁠ ⁠ 🔹 This episode was originally recorded during the Creative & Called season and is now part of Simply Hooked: A Crochet Podcast —your go-to show for crochet inspiration, creative business tips, and mindset shifts to help you craft a life you love.

Jun 16

Your mindset shapes your crochet business just as much as your stitches do. In this Threads of Wisdom mini-episode, we explore Earl Nightingale’s timeless concept: "You become what you think about." Inspired by The Strangest Secret , this episode is a quick dose of encouragement to help you align your thoughts with your business goals. In this mini-episode, you’ll discover: The "Thought-Stitch" Connection: How your daily thoughts create the fabric of your life and business. Earl Nightingale’s Wisdom: Why setting clear goals and focusing on what you want (not what you fear) is the key to growth. Practical Positivity: Simple ways to shift your mindset to build confidence as a maker. Stop letting negative thoughts unravel your progress. Tune in for a quick reminder that you have the power to craft the life you want. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠⁠ Join Our Skool Community ⁠ 🔆 ⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠ 🔆 ⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠⁠ 🧶 ⁠ ⁠ ⁠ ⁠ Grab Some Crochet Merch ⁠ 🧶 ⁠ ⁠Grab The FREE Donkey Pattern⁠⁠ ⁠

Jun 12

You can master SEO, email funnels, and product photography, but if your mindset isn't aligned, your business will always hit a ceiling. In the final episode of our Scaling Your Crochet Business series, we tackle the most important piece of the puzzle: your brain. I share the specific shifts that fueled my biggest growth as a designer. In this episode, we cover: The 90% Rule: Why your business can only grow as much as you do personally. Hustle vs. Alignment: How to shift from fear-based working to faith-based growing. Guru Wisdom: Lessons from Les Brown, Jim Rohn, Bob Proctor, and Jay Shetty applied to the handmade world. Breaking Blocks: Identifying the mental barriers keeping you stuck at your current revenue level. If you have ever asked, "Can I really make a living from this?"—this episode is your answer. For a deeper dive into each of these lessons, check out my new book, ⁠ Hooked on Growth ⁠ , which goes into much more detail on scaling! RESOURCES & LINKS 🔆 ⁠⁠⁠More About My Learn to Crochet Course⁠⁠⁠ 📺 ⁠⁠My YouTube Channel⁠⁠ 🔆 ⁠Simply Hooked on Facebook⁠ 🔆 ⁠Simply Hooked on Instagram⁠ 🧶 ⁠⁠Simply Hooked Crochet Patterns⁠⁠

Jun 5

Struggling to juggle your crochet business with a full-time job and family life? You need systems that work as hard as you do. In Part 7 of the Scaling Your Crochet Business series on Simply Hooked , I’m sharing the exact tech stack and workflow secrets I use to run a profitable handmade business without burnout. We dive into the best tools for crochet business owners —from Canva and Trello to Shopify , Mailchimp , and ChatGPT . Learn how to automate the boring stuff so you can spend more time with your yarn. In this episode, we cover: Crochet Business Tools: The essential platforms for marketing, inventory, and design. Content Batching 101: How to plan social media and record episodes on a busy schedule. Shipping & Logistics: Time-saving hacks for fulfilling crochet product orders and digital downloads. Workflow Systems: How to streamline your process from idea to finished object. Whether you are looking to start selling crochet or are ready to scale your Etsy shop or website, this episode is packed with productivity tips for makers to help you grow with confidence. For a deeper dive into each of these lessons, check out my new book, ⁠⁠ Hooked on Growth ⁠⁠ , which goes into much more detail on scaling! RESOURCES & LINKS 🔆 ⁠⁠⁠More About My Learn to Crochet Course⁠⁠⁠ 📺 ⁠⁠My YouTube Channel⁠⁠ 🔆 ⁠Simply Hooked on Facebook⁠ 🔆 ⁠Simply Hooked on Instagram⁠ 🧶 ⁠⁠Simply Hooked Crochet Patterns⁠⁠

May 31

Social media algorithms change, accounts get hacked, and posts get buried. Your email list is the only asset you truly own. In this episode of Simply Hooked , we dive into why email marketing is the smartest strategy for a sustainable crochet business. We break down how to move followers from Instagram to your own list so you can sell on autopilot. In this episode, we cover: Owned Audience vs. Rented Land: Why you cannot build a business solely on social media. The Lead Magnet: How to create a freebie (pattern, guide, or checklist) that your customers actually want. Simple Funnels: Setting up a "set it and forget it" email sequence to drive pattern sales. Nurturing Fans: Turning casual subscribers into loyal customers who buy every time you launch. Stop chasing likes and start building a direct line to your customers. This is your roadmap to long-term growth. For a deeper dive into each of these lessons, check out my new book, ⁠ Hooked on Growth ⁠ , which goes into much more detail on scaling! RESOURCES & LINKS 🔆 ⁠⁠⁠More About My Learn to Crochet Course⁠⁠⁠ 📺 ⁠⁠My YouTube Channel⁠⁠ 🔆 ⁠Simply Hooked on Facebook⁠ 🔆 ⁠Simply Hooked on Instagram⁠ 🧶 ⁠⁠Simply Hooked Crochet Patterns⁠⁠

May 30

When selling online, your customer can't touch the yarn—they buy with their eyes. If your photos are dark or blurry, you are losing sales no matter how beautiful your stitching is. In Part 5 of Scaling Your Crochet Business , I share the exact tools and strategies I use to make my products stand out. We discuss why I ditched the lightbox for natural light and how to create a brand that builds trust. In this episode, we cover: Lighting 101: Why natural light is king for crochet texture (and how to master it). Gear Guide: Getting started with DSLR photography without breaking the bank. Canva for Makers: How to create polished graphics and branding assets easily. The "Click" Factor: My #1 tip that instantly boosted pattern and product sales. Whether you are using a phone or a professional camera, this episode will help you stop the scroll and get the click. RESOURCES & LINKS 🔆 ⁠⁠⁠More About My Learn to Crochet Course⁠⁠⁠ 📺 ⁠⁠My YouTube Channel⁠⁠ 🔆 ⁠Simply Hooked on Facebook⁠ 🔆 ⁠Simply Hooked on Instagram⁠ 🧶 ⁠⁠Simply Hooked Crochet Patterns⁠⁠

May 30

Imagine waking up to new sales every day—not because you paid for ads, but because customers found you while you were sleeping. That is the power of organic traffic. In Part 4 of our Scaling Your Crochet Business series, we dive into the most sustainable way to grow: search engines. We discuss why Pinterest, Google, and YouTube are more valuable than Instagram for long-term growth. In this episode, we cover: The "Traffic Engine": Why organic traffic builds trust and sales without ad spend. Pinterest for Makers: Why this is the #1 traffic tool for crochet designers (and how to use it). Blogging & SEO: How to get your crochet patterns ranking on Page 1 of Google. Repurposing Content: My go-to method for turning one tutorial into multiple streams of traffic. Stop burning money on ads. Tune in to learn how to build a traffic system that works for you 24/7. For a deeper dive into each of these lessons, check out my new book, ⁠ Hooked on Growth ⁠ , which goes into much more detail on scaling! RESOURCES & LINKS 🔆 ⁠⁠⁠More About My Learn to Crochet Course⁠⁠⁠ 📺 ⁠⁠My YouTube Channel⁠⁠ 🔆 ⁠Simply Hooked on Facebook⁠ 🔆 ⁠Simply Hooked on Instagram⁠ 🧶 ⁠⁠Simply Hooked Crochet Patterns⁠⁠

May 30

Customers don't just buy "things"—they buy feelings. If you are struggling to convert views into sales, you might be selling the product instead of the purpose. In Part 3 of Scaling Your Crochet Business , we shift your marketing strategy from "listing features" to "telling stories." We discuss insights from Donald Miller and Seth Godin on how to create deep emotional connections. In this episode, we cover: The Mindset Shift: Moving from selling "cute crochet items" to selling meaningful solutions. Empathy Marketing: How to speak directly to your customer’s needs and emotions. Copywriting Tips: Actionable advice to rewrite your product descriptions to drive higher conversions. The Challenge: A framework to rewrite one listing today to prove the difference. Stop listing dimensions and yarn types. Tune in to learn how to write descriptions that actually sell. 💡Ashley's Crochet Boss Academy 💡 Donald Miller's Podcast 💡 Seth Godin With Cathy Heller Podcast Episode For a deeper dive into each of these lessons, check out my new book, ⁠ Hooked on Growth ⁠ , which goes into much more detail on scaling! SIMPLY HOOKED RESOURCES & LINKS 🔆 ⁠⁠⁠More About My Learn to Crochet Course⁠⁠⁠ 📺 ⁠⁠My YouTube Channel⁠⁠ 🔆 ⁠Simply Hooked on Facebook⁠ 🔆 ⁠Simply Hooked on Instagram⁠ 🧶 ⁠⁠Simply Hooked Crochet Patterns⁠⁠

May 30

I used to think, "If I make cute things, customers will come." Spoiler alert: They didn't. Not until I mastered SEO. In Part 2 of Scaling Your Crochet Business , I share the exact strategy that took my shop traffic from 1,800 to over 26,000 visitors. We strip away the tech-speak and make keywords simple. In this episode, we cover: The Traffic Explosion: How focusing on SEO grew my monthly visitors by over 1,300%. Platform Strategy: Simple tips for ranking on Etsy, Amazon Handmade, and your own website. The "Cute" Trap: Why creative titles like "Cozy Blue Snuggler" are killing your sales (and what to use instead). Tools of the Trade: The exact research tools I use to find high-traffic keywords. If you are tired of hearing crickets in your shop, this episode is your roadmap to getting found. For a deeper dive into each of these lessons, check out my new book, ⁠ Hooked on Growth ⁠ , which goes into much more detail on scaling! RESOURCES & LINKS 🔆 ⁠⁠⁠More About My Learn to Crochet Course⁠⁠⁠ 📺 ⁠⁠My YouTube Channel⁠⁠ 🔆 ⁠Simply Hooked on Facebook⁠ 🔆 ⁠Simply Hooked on Instagram⁠ 🧶 ⁠⁠Simply Hooked Crochet Patterns⁠⁠

May 30

Relying on just one platform (like Etsy) to pay the bills is a risky game. If you want a sustainable business, you need to diversify. In Part 1 of the Scaling Your Crochet Business series, I reveal the 11 specific revenue streams currently fueling my brand—plus 3 more I am preparing to launch. We move beyond just "selling finished items" to explore true passive income. In this episode, we cover: The Risk Factor: Why relying on a single income stream is dangerous for handmade sellers. My Income Pie: A transparent look at the 11 ways I currently make money (it's not just patterns!). Future Growth: The 3 new streams I am adding to the mix soon. Brainstorming: How to identify which revenue streams fit your specific lifestyle and goals. Stop trading time for money. Tune in to learn how to build a business that pays you in multiple ways. For a deeper dive into each of these lessons, check out my new book, Hooked on Growth , which goes into much more detail on scaling! RESOURCES & LINKS 🔆 ⁠⁠⁠Learn to Crochet 📺 ⁠⁠My YouTube Channel⁠⁠ 🔆 ⁠Simply Hooked on Facebook⁠ 🔆 ⁠Simply Hooked on Instagram⁠ 🧶 ⁠⁠Simply Hooked Crochet Patterns⁠⁠

May 5

Just a quick episode announcing the book signing of my first published pattern book, Crochet Snuggle Buddies. If you are local to the Triangle in North Carolina, come grab a copy and say hello! :)

Apr 21

Your imagination isn't just for daydreaming—it is a business strategy. In this Threads of Wisdom mini-episode, we explore Neville Goddard’s teaching that imagination is the force that shapes your reality. If you want to design better patterns or scale your shop, you first have to see it clearly. Join me as I share how I use visualization to design my life and crochet business. In this mini-episode, you’ll discover: The Neville Goddard Approach: How to use your imagination to rewrite limiting beliefs and design your future. Visualization for Designers: Using mental imagery to improve your crochet patterns and product lines. Acting "As If": Practical encouragement to act boldly, as if your successful handmade business is already here. Grab your coffee and crochet hook—let’s learn how to turn your thoughts into your blueprint for freedom. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! RESOURCES & LINKS 🧶 ⁠⁠⁠⁠ ⁠⁠ ⁠ ⁠ Enjoy a FREE donkey pattern! ⁠ 🔆 ⁠⁠ Join the Next Kit Club ⁠⁠ 🔆 ⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠ 📺 ⁠⁠ ⁠⁠My YouTube Channel⁠⁠ ⁠⁠ 🔆 ⁠⁠ ⁠Simply Hooked on Facebook⁠ ⁠⁠ 🔆 ⁠⁠ ⁠Simply Hooked on Instagram⁠ ⁠⁠ 🧶 ⁠⁠ ⁠⁠Simply Hooked Crochet Patterns⁠⁠ ⁠⁠ 📖 ⁠ Grab Crochet Snuggle Buddies Pattern Book ⁠

Apr 17

Crochet is such a fun and rewarding craft, but if you’re a beginner, choosing the right yarn for crochet projects can feel overwhelming. With so many fibers, yarn weights, and textures available, how do you know which one is best for your project? 🤔 In this episode of Simply Hooked: A Crochet Podcast , I break it all down step by step so you can feel confident picking yarn for crochet blankets, wearables, and amigurumi plushies . From understanding cotton, wool, acrylic, and blended fibers to reading yarn labels and choosing the right weight, you’ll learn exactly what you need to know. Inside this beginner-friendly episode: ✨ The differences between yarn fibers for crochet and when to use them ✨ How to understand yarn weights explained (worsted, bulky, DK, etc.) ✨ Tips for reading yarn labels and choosing yarn for crochet patterns ✨ My recommendations for the best yarns for blankets, wearables, and amigurumi Whether you’re crocheting cozy blankets, adorable amigurumi, or stylish wearables, this episode will give you the confidence to choose the perfect yarn for every crochet project . For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠ , which goes into much more detail on scaling! RESOURCES & LINKS 🧶 ⁠⁠⁠⁠ ⁠⁠ ⁠ ⁠ Enjoy a FREE donkey pattern! ⁠ 🔆 ⁠⁠⁠More About My Learn to Crochet Course⁠⁠⁠ 📺 ⁠⁠My YouTube Channel⁠⁠ 🔆 ⁠Simply Hooked on Facebook⁠ 🔆 ⁠Simply Hooked on Instagram⁠ 🧶 ⁠⁠Simply Hooked Crochet Patterns⁠⁠

Apr 10

Have you ever fantasized about quitting your job to open a cozy yarn shop in your hometown? For Heather Burns, owner of The Knotty Sheep , that dream became a reality. In this episode of Simply Hooked , we go behind the scenes of a brick-and-mortar fiber arts business. Heather shares how she left her 9-to-5 career to build a thriving community hub in Wake Forest, NC. In this episode, we share: The Leap: What it actually takes to leave a traditional career and sign a lease. Shop Talk: The biggest challenges (and wins) of running a physical retail store. Community First: Why the secret to a successful Local Yarn Shop (LYS) isn't just the yarn—it's the people. Advice for Dreamers: Practical tips for makers who want to turn their knitting or crochet passion into a full-time career. Grab your current WIP and a cozy drink—this is your invitation to explore the business side of the yarn world. 🌟 Where to Find Heather & The Knotty Sheep: 📍 Visit in downtown Wake Forest, NC at 214 East Jones St. 📲 Follow on Instagram & Facebook @knottysheepnc 💻 Shop online at theknottysheepnc.com 🚀 Learn more about the John C. Campbell Folk School that Heather mentions. RESOURCES & LINKS 🧶 ⁠⁠⁠⁠ ⁠⁠ ⁠ ⁠ Enjoy a FREE donkey pattern! ⁠ 🔆 ⁠⁠⁠More About My Learn to Crochet Course⁠⁠⁠ 📺 ⁠⁠My YouTube Channel⁠⁠ 🔆 ⁠Simply Hooked on Facebook⁠ 🔆 ⁠Simply Hooked on Instagram⁠ 🧶 ⁠⁠Simply Hooked Crochet Patterns⁠⁠ For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠ Hooked on Growth ⁠⁠⁠ , which goes into much more detail on scaling!

Apr 3

Out of 300 million possibilities, you made it. That alone is proof—you were created on purpose, for a purpose. In this episode of Simply Hooked , I share a message that has been on my heart for over a year. We explore how I went from skepticism to realizing that our inner world creates our outer world—and how that directly impacts your crochet business. In this episode, we cover: The Probability of You: Why your desires and creative dreams are a calling, not a coincidence. Energy & Sales: How the way you feel and show up influences the opportunities you attract. The Skeptic's Shift: My personal journey of discovering that mindset is the foundation of growth. Intentional Alignment: Practical ways to shift toward joy and purpose in your daily work. Your business is not random, and neither are you. Tune in to learn how to craft your life with intention. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! RESOURCES & LINKS 🧶 ⁠⁠⁠⁠ ⁠⁠ ⁠ ⁠ Enjoy a FREE donkey pattern! ⁠ 🔆 ⁠⁠ Join the Next Kit Club ⁠⁠ 🔆 ⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠ 📺 ⁠⁠ ⁠⁠My YouTube Channel⁠⁠ ⁠⁠ 🔆 ⁠⁠ ⁠Simply Hooked on Facebook⁠ ⁠⁠ 🔆 ⁠⁠ ⁠Simply Hooked on Instagram⁠ ⁠⁠ 🧶 ⁠⁠ ⁠⁠Simply Hooked Crochet Patterns⁠⁠ ⁠⁠

Mar 27

In this episode of Simply Hooked , I dive into why Paulo Coelho’s timeless classic belongs on every creative entrepreneur’s shelf. I share how this book inspired me to stop playing small and finally launch my "Learn to Crochet" course. In this episode, we explore: The Personal Legend: Understanding the specific vision placed on your heart and why you must pursue it. Overcoming Fear: How to navigate the "tests" that appear when you decide to chase a dream. The Treasure is the Journey: Why building a crochet business is about who you become along the way. Practical Inspiration: How to apply these lessons to your daily life as a maker and mom. If you are wondering if your crochet business could be your path to freedom, this episode will inspire you to take the next step. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! RESOURCES & LINKS 🧶 ⁠⁠⁠⁠ ⁠⁠ ⁠ ⁠ Enjoy a FREE donkey pattern! ⁠ 🔆 ⁠⁠ Join the Next Kit Club ⁠⁠ 🔆 ⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠ 📺 ⁠⁠ ⁠⁠My YouTube Channel⁠⁠ ⁠⁠ 🔆 ⁠⁠ ⁠Simply Hooked on Facebook⁠ ⁠⁠ 🔆 ⁠⁠ ⁠Simply Hooked on Instagram⁠ ⁠⁠ 🧶 ⁠⁠ ⁠⁠Simply Hooked Crochet Patterns⁠⁠ ⁠⁠ 📖 ⁠ Grab Crochet Snuggle Buddies Pattern Book ⁠

Mar 20

How do you run a successful handmade shop while homeschooling two kids? In this episode, I sit down with Sarah Carney, the creative force behind Blue Tomato Handmade . Sarah shares the reality of being a stay-at-home mom who balances lesson plans with product launches. From adorable felt play food to polymer clay stitch markers, we discuss how to fit creativity into the margins of motherhood. In this episode, we share: The Homeschool Juggle: Practical tips for managing a business with children at home 24/7. Diverse Income Streams: Expanding from felt toys to sweater clips and stitch markers. Mompreneur Mindset: Overcoming the guilt and finding a rhythm that works for your family. If you are a parent looking for permission to chase your dreams without sacrificing your family time, this heartfelt conversation is for you. BlueTomatoHandmade on Instagram BlueTomatoHandmade on Etsy For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! RESOURCES & LINKS 🧶 ⁠⁠⁠⁠ ⁠⁠ ⁠ ⁠ Enjoy a FREE donkey pattern! ⁠ 🔆 ⁠⁠ Join the Next Kit Club ⁠⁠ 🔆 ⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠ 📺 ⁠⁠ ⁠⁠My YouTube Channel⁠⁠ ⁠⁠ 🔆 ⁠⁠ ⁠Simply Hooked on Facebook⁠ ⁠⁠ 🔆 ⁠⁠ ⁠Simply Hooked on Instagram⁠ ⁠⁠ 🧶 ⁠⁠ ⁠⁠Simply Hooked Crochet Patterns⁠⁠ ⁠⁠ 📖 ⁠ Grab Crochet Snuggle Buddies Pattern Book ⁠

Mar 13

Are you prepping for a craft market but worried you won't make any sales? With over 10 years of vending experience, I share exactly how to turn lookers into buyers. In this episode of Simply Hooked , we cover the 5 essential strategies to rock your next show. From designing a booth that stops traffic to pricing for profit, this is your crash course in market success. In this episode, we cover: Market Selection: How to choose the right event (so you don't waste your weekend). Booth Setup 101: Display ideas that draw customers in and encourage shopping. Best-Sellers: Which crochet items actually sell best at fairs vs. online. Pricing Strategy: How to price your items so they move without undervaluing your work. Whether it's your first show or your fiftieth, these tips will help you sell with confidence. For a deeper dive into each of these lessons, check out my new book, ⁠⁠⁠ Hooked on Growth ⁠⁠⁠ , which goes into much more detail on scaling! 🧶 ⁠⁠⁠⁠ ⁠⁠ ⁠ ⁠ Enjoy a FREE donkey pattern! ⁠ RESOURCES & LINKS 🔆 ⁠⁠⁠More About My Learn to Crochet Course⁠⁠⁠ 📺 ⁠⁠My YouTube Channel⁠⁠ 🔆 ⁠Simply Hooked on Facebook⁠ 🔆 ⁠Simply Hooked on Instagram⁠ 🧶 ⁠⁠Simply Hooked Crochet Patterns⁠⁠

Mar 7

Hi friends! It’s Marcy, and today’s episode of Simply Hooked: A Crochet Podcast is extra special. I’m sharing the behind-the-scenes story of how I landed a crochet pattern book deal with a major publisher and got my amigurumi designs featured in an international crochet magazine . 🎉 Even better? My crochet pattern book officially launches today—March 7, 2025! Saying that out loud still feels surreal. In this episode, I take you back to the beginning and share: ✨ How one podcast episode sparked the idea for my crochet book ✨ The cold emails I sent that opened publishing opportunities ✨ The mindset shift that gave me the confidence to pitch myself ✨ How I connected with editors and saw my crochet patterns published in print If you’ve ever dreamed of writing your own crochet book, submitting crochet patterns to magazines, or publishing your amigurumi designs , this episode is full of encouragement and practical tips. Because sometimes, all it takes is one email and a little courage to open the door to incredible opportunities. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! RESOURCES & LINKS 🔆 ⁠⁠⁠ Join Our Skool Community ⁠ 🔆 ⁠⁠⁠ Join The Next Crochet Kit Club ⁠⁠⁠ 🔆 ⁠⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Shop My Crochet Patterns⁠⁠ ⁠⁠⁠ 🔆 ⁠⁠⁠⁠ ⁠ Grab The Crochet Snuggle Buddies Pattern Book ⁠⁠ 🧶 ⁠ ⁠ ⁠ ⁠ Grab Some Crochet Merch ⁠ ⁠ 📚Check out the magazine issues featuring my designs! [ Christmas Pattern 1 , Christmas Pattern 2 , Easter Collection: Link Coming Soon!]

Mar 6

Growth often happens underground long before you see the bloom. If you are frustrated by a lack of visible results in your business, this episode is for you. In this Threads of Wisdom mini-episode, we explore Earl Shoaff’s concept of the "Law of Growth." Just like crocheting a blanket one stitch at a time, we discuss why patience is the most profitable skill you can learn. In this mini-episode, you’ll discover: The Garden Metaphor: Why your business requires "watering" even when you can't see the sprouts yet. Trusting the Process: How to stay consistent when scaling your handmade shop feels slow. Earl Shoaff’s Wisdom: Timeless advice on how small, daily actions compound into massive success. Whether you are learning a new stitch or scaling your income, this is your reminder to trust the journey and grow with intention. RESOURCES & LINKS 🧶 ⁠⁠⁠⁠ ⁠⁠ ⁠ ⁠ Enjoy a FREE donkey pattern! ⁠ 🔆 ⁠⁠⁠More About My Learn to Crochet Course⁠⁠⁠ 📺 ⁠⁠My YouTube Channel⁠⁠ 🔆 ⁠Simply Hooked on Facebook⁠ 🔆 ⁠Simply Hooked on Instagram⁠ 🧶 ⁠⁠Simply Hooked Crochet Patterns⁠⁠ For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠ , which goes into much more detail on scaling!

Mar 6

Ready to turn your yarn stash into cash? If you want to start a crochet business or learn how to sell crochet online and at markets, this episode is your step-by-step guide. I’m Marcy—a crochet designer and entrepreneur—and I’m breaking down exactly how to transition from hobbyist to business owner without the overwhelm. We cover the unglamorous but essential parts of running a profitable handmade business , from legal requirements to picking the right sales platform. In this episode, we cover: Crochet Business 101: Understanding taxes, licenses, and the legal side of selling. Where to Sell: Comparing Etsy , personal websites, and craft fairs to find your best fit. Getting Paid: How to handle sales tax and set up payments using tools like Square. Marketing Essentials: Using Canva for branding and business cards that stand out. Whether you want to launch a full-scale brand or just earn extra income with a crochet side hustle , this episode gives you the confidence to start selling your creations today. Grab your hook and let’s get down to business! ✨ Want to take your crochet business further? Check out my book, Hooked on Growth , for strategies to scale from side hustle to thriving creative business. RESOURCES & LINKS 🧶 ⁠⁠⁠⁠ ⁠⁠ ⁠ ⁠ Enjoy a FREE donkey pattern! ⁠ 🔆 ⁠⁠⁠More About My Learn to Crochet Course⁠⁠⁠ 📺 ⁠⁠My YouTube Channel⁠⁠ 🔆 ⁠Simply Hooked on Facebook⁠ 🔆 ⁠Simply Hooked on Instagram⁠ 🧶 ⁠⁠Simply Hooked Crochet Patterns⁠⁠

Mar 6

Do you love crochet but struggle to turn it into a profitable business that actually feels fulfilling? You might be missing your Ikigai . In this episode of Simply Hooked , we explore the Japanese concept of "a reason for being." We map out how to find the sweet spot where what you love, what you are good at, and what the world needs all intersect to create a sustainable business. In this episode, we cover: The Ikigai Framework: Understanding the balance between Passion, Mission, Vocation, and Profession. Finding Your Niche: A practical exercise to discover the specific crochet business idea that lights you up. Longevity & Joy: Why aligning your business with your purpose is the secret to avoiding burnout. Whether you are just starting or looking for a pivot, this episode will help you craft a life that excites you. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠ , which goes into much more detail on scaling! RESOURCES & LINKS 🧶 ⁠⁠⁠⁠ ⁠⁠ ⁠ ⁠ Enjoy a FREE donkey pattern! ⁠ 🔆 ⁠⁠⁠More About My Learn to Crochet Course⁠⁠⁠ 📺 ⁠⁠My YouTube Channel⁠⁠ 🔆 ⁠Simply Hooked on Facebook⁠ 🔆 ⁠Simply Hooked on Instagram⁠ 🧶 ⁠⁠Simply Hooked Crochet Patterns⁠⁠

Mar 6

Your business will never outgrow your mindset. In this premiere episode of Threads of Wisdom , I share a powerful concept from Jim Rohn that completely changed my approach to entrepreneurship. This mini-series is designed to give you quick, actionable doses of inspiration. We explore why self-improvement is the secret weapon for turning challenges into opportunities. In this mini-episode, you’ll discover: The Jim Rohn Philosophy: Why working harder on yourself is more profitable than working harder on your job. Mindset over Mechanics: How personal growth directly impacts your crochet business revenue. One Stitch at a Time: Encouragement to keep creating and becoming the best version of yourself. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! RESOURCES & LINKS 🧶 ⁠⁠⁠⁠ ⁠⁠ ⁠ ⁠ Enjoy a FREE donkey pattern! ⁠ 🔆 ⁠⁠ Join the Next Kit Club ⁠⁠ 🔆 ⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠ 📺 ⁠⁠ ⁠⁠My YouTube Channel⁠⁠ ⁠⁠ 🔆 ⁠⁠ ⁠Simply Hooked on Facebook⁠ ⁠⁠ 🔆 ⁠⁠ ⁠Simply Hooked on Instagram⁠ ⁠⁠ 🧶 ⁠⁠ ⁠⁠Simply Hooked Crochet Patterns⁠⁠ ⁠⁠ 📖 ⁠ Grab Crochet Snuggle Buddies Pattern Book ⁠

Mar 6

Ever hidden in the bathroom just to send an email without being interrupted? In this hilarious episode, I share how my bathroom unexpectedly became my productivity palace. As a crochet mompreneur, I’ve had to get creative with my time. This isn't a lecture on time blocking—it's a celebration of the adaptability required to build a business in the margins of motherhood. In this episode, we share: The "Bathroom Office": A funny behind-the-scenes look at where the work actually gets done. Productivity in the Margins: Practical tips for making the most of 10-minute pockets of time. Creating in Chaos: Encouragement for moms who are building their handmade dreams with kids underfoot. If you’ve ever worked from your car or the laundry room, this episode will make you laugh and remind you that you are not alone. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! RESOURCES & LINKS 🧶 ⁠⁠⁠⁠ ⁠⁠ ⁠ ⁠ Enjoy a FREE donkey pattern! ⁠ 🔆 ⁠⁠ Join the Next Kit Club ⁠⁠ 🔆 ⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠ 📺 ⁠⁠ ⁠⁠My YouTube Channel⁠⁠ ⁠⁠ 🔆 ⁠⁠ ⁠Simply Hooked on Facebook⁠ ⁠⁠ 🔆 ⁠⁠ ⁠Simply Hooked on Instagram⁠ ⁠⁠ 🧶 ⁠⁠ ⁠⁠Simply Hooked Crochet Patterns⁠⁠ ⁠⁠ 📖 ⁠ Grab Crochet Snuggle Buddies Pattern Book ⁠

Mar 6

In this episode of Simply Hooked , I share a personal story about a trip to the frozen food aisle that completely shifted my perspective on competition. We discuss why variety is actually a good thing and how to stop shrinking back. In this episode, we cover: The "Why Me?" Trap: Reframing the fear that the crochet market is too saturated. The Frozen Food Lesson: A surprising epiphany about value, variety, and customer choice. Your Unique Voice: Remembering that someone out there is waiting for exactly what you create. Building Confidence: Practical steps to celebrate your strengths and silence the inner critic. Stop believing the lie that you have to be the "best" to be valuable. Tune in to learn how to step boldly into your creative calling. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠⁠ , which goes into much more detail on scaling! RESOURCES & LINKS 🧶 ⁠⁠⁠⁠ ⁠⁠ ⁠ ⁠ Enjoy a FREE donkey pattern! ⁠ 🔆 ⁠⁠ Join the Next Kit Club ⁠⁠ 🔆 ⁠⁠ ⁠⁠⁠Learn to Crochet Course⁠⁠⁠ ⁠⁠ 📺 ⁠⁠ ⁠⁠My YouTube Channel⁠⁠ ⁠⁠ 🔆 ⁠⁠ ⁠Simply Hooked on Facebook⁠ ⁠⁠ 🔆 ⁠⁠ ⁠Simply Hooked on Instagram⁠ ⁠⁠ 🧶 ⁠⁠ ⁠⁠Simply Hooked Crochet Patterns⁠⁠ ⁠⁠ 📖 ⁠ Grab Crochet Snuggle Buddies Pattern Book ⁠

Mar 6

Did you know your crochet hook is actually a tool for stress relief? Research shows that the rhythmic motion of stitching calms the nervous system and acts as natural meditation. In this episode of Simply Hooked , we dive into the science-backed connection between crochet and mental health. I share personal stories of how stitching helped me find clarity and calm in the chaos. In this episode, we cover: The Science of Stitching: How crochet lowers cortisol and boosts feel-good brain chemicals (dopamine and serotonin). Mindfulness for Makers: Using your craft to improve focus and stop racing thoughts. Community & Connection: How fiber arts combat loneliness and foster connection. Quick Projects: Suggestions for simple, repetitive patterns that maximize relaxation. Whether you are a beginner or a pro, this episode will inspire you to pick up your hook—not just for fun, but for your well-being. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠ Hooked on Growth ⁠⁠⁠⁠ , which goes into much more detail on scaling! RESOURCES & LINKS 🧶 ⁠⁠⁠⁠ ⁠⁠ ⁠ ⁠ Enjoy a FREE donkey pattern! ⁠ 🔆 ⁠⁠⁠More About My Learn to Crochet Course⁠⁠⁠ 📺 ⁠⁠My YouTube Channel⁠⁠ 🔆 ⁠Simply Hooked on Facebook⁠ 🔆 ⁠Simply Hooked on Instagram⁠ 🧶 ⁠⁠Simply Hooked Crochet Patterns⁠⁠

Mar 6

Hi friends! Welcome back to Simply Hooked: A Crochet Podcast . Today, I’m sharing 9 amigurumi hacks every crocheter should know if you want to take your crochet plushie skills from beginner to professional level . These amigurumi tips and tricks will help you make stuffed animals that look clean, polished, and consistent—perfect for gifting, selling at markets, or adding to your handmade collection. In this episode, you’ll learn how to: 🧶 Choose the best yarn and hook size for amigurumi plushies ✨ Master invisible decreases and seamless color changes in crochet 👀 Add safety eyes, noses, and facial features for extra cuteness 🎯 Stuff crochet plushies evenly for a professional, huggable finish 📏 Adjust your stitch tension to get perfect proportions every time Whether you’re brand new to crochet or have been making amigurumi for years, these crochet hacks will help you create adorable amigurumi animals and plushies that stand out from the rest. ✨ Explore my beginner-friendly crochet patterns and Learn to Crochet course at [marcymade.co]. 🧶 Subscribe, leave a review, and join me each week for more crochet tutorials, amigurumi tips, and handmade business inspiration . * Find sharp pointed embroidery needles here . * Find aida cloth here . For a deeper dive into each of these lessons, check out my new book, ⁠⁠⁠ Hooked on Growth ⁠⁠⁠ , which goes into much more detail on scaling! RESOURCES & LINKS 🧶 ⁠⁠⁠⁠ ⁠⁠ ⁠ ⁠ Enjoy a FREE donkey pattern! ⁠ 🔆 ⁠⁠⁠More About My Learn to Crochet Course⁠⁠⁠ 📺 ⁠⁠My YouTube Channel⁠⁠ 🔆 ⁠Simply Hooked on Facebook⁠ 🔆 ⁠Simply Hooked on Instagram⁠ 🧶 ⁠⁠Simply Hooked Crochet Patterns⁠⁠

Mar 6

Welcome to the very first episode of Simply Hooked: A Crochet Podcast ! I’m Marcy—crochet artist, mom, and creative entrepreneur—and today I’m sharing my full crochet journey. From learning how to crochet 13 years ago, to selling finished pieces on Etsy, to designing beginner-friendly amigurumi patterns and launching my Learn to Crochet online course, it’s been a wild ride of persistence, creativity, and faith. In this episode, you’ll hear: ● How I turned my love of crochet into a thriving handmade business ● The struggles and wins I faced while starting a crochet brand ● Why I launched a crochet podcast to inspire beginners and creative entrepreneurs If you’re searching for crochet for beginners, amigurumi tutorials, or crochet business tips , this episode will help you take the next step in your own maker journey. 🎙️ Plus, I share some of my favorite podcasts that have shaped my journey—both for business and for mindset. 🎙️ MY FAVORITE BUSINESS PODCASTS : Business Made Simple, Smart Passive Income, Grow My Etsy Shop, The Product Boss, Product Powerhouse Podcast, The Product Biz Podcast, Winning With Shopify, Simplify Your Sales Podcast, Etsy Conversations Podcast 🎙️ MY FAVORITE MINDSET PODCASTS : Abundant Ever After with Cathy Heller, The Resilient Mind Podcast, Plenty With Kate Northrup, The School of Greatness, The Mel Robbins Podcast, Ignite Your Dream With Amber Lilyestrom, The Mindset Mentor For a deeper dive into each of these lessons, check out my new book, ⁠⁠⁠ Hooked on Growth ⁠⁠⁠ , which goes into much more detail on scaling! RESOURCES & LINKS 🧶 ⁠⁠⁠⁠ ⁠⁠ ⁠ ⁠ Enjoy a FREE donkey pattern! ⁠ 🔆 ⁠⁠⁠More About My Learn to Crochet Course⁠⁠⁠ 📺 ⁠⁠My YouTube Channel⁠⁠ 🔆 ⁠Simply Hooked on Facebook⁠ 🔆 ⁠Simply Hooked on Instagram⁠ 🧶 ⁠⁠Simply Hooked Crochet Patterns⁠⁠

Jan 10

Welcome to Simply Hooked: A Crochet Podcast ! I’m Marcy—crochet artist, mom, and creative entrepreneur—sharing my journey of designing beginner-friendly amigurumi patterns and building a thriving crochet business from the ground up. This podcast is about more than just crochet. Together, we’ll explore: 🧶 Amigurumi tips, crochet tutorials, and creative maker inspiration 💡 Crochet business tips to turn your hobby into a profitable side hustle or full-time business👩‍👧 The real-life balance of motherhood, crochet, and entrepreneurship ✨ Mindset shifts and motivation for creative entrepreneurs embracing their unique gifts Whether you’re learning how to crochet, growing a handmade business, or navigating mom life while chasing your dreams, this podcast is your go-to space for encouragement, practical tips, and community. 👉 Subscribe now to Simply Hooked: A Crochet Podcast and start creating the life you were uniquely made for—one stitch at a time. For a deeper dive into each of these lessons, check out my new book, ⁠⁠⁠ Hooked on Growth ⁠⁠⁠ , which goes into much more detail on scaling! 🔆 ⁠⁠More About My Learn to Crochet Course⁠⁠ 📺 ⁠My YouTube Channel⁠ 🔆 Simply Hooked on Facebook 🔆 Simply Hooked on Instagram 🧶 ⁠Simply Hooked Crochet Patterns⁠