April 21, 2025
SPECIAL SERIES ==>How to AUDIT Your Marketing?<== | BATHROOM Break #52 COLLAB: The Marketing Millennials + Do This, Not That)
Do This, NOT That: Marketing Tips with Jay SchwedelsonAbout this episode
In this episode of Bathroom Break , hosts Daniel Murray ( The Marketing Millennials ) and Jay Schwedelson ( Do This, Not That ) talk through why every marketer should run a quick‑but‑thorough audit when the economy gets wobbly. Along the way they riff on White Lotus , Mission Impossible , and where Tom Cruise fits into your KPI dashboard. ================================================================= Best Moments: (00:56) Topic announcement: marketing audits in uncertain times (01:58) White Lotus cameo—brand marketing inside the show (03:00) Why audits matter when the economy tightens (03:41) Recentering on revenue & setting realistic KPIs (04:32) Auditing paid media and remarketing for efficiency (06:07) How downturns can actually sharpen marketing tactics (07:34) Putting extra love on existing customers (08:26) Trimming your tech stack to save cash (09:35) Mission Impossible shout‑out and Tom Cruise marketing wisdom ================================================================= Check out our 100% FREE + VIRTUAL EVENTS! -> EVENTASTIC - The worlds LARGEST event about EVENTS! June 5-6 2025 Register HERE: https://www.eventastic.com/Registration Guru Conference - The World's Largest Virtual EMAIL MARKETING Conference - Nov 6-7! Register here: www.GuruConference.com ================================================================= AND Don’t miss out on these awesome FREE upcoming Quick Hits! WunderKind: 20 Ideas in 40 Mins! Would You Rather?! Topic: Owned Channel Performance SECRETS! May 8th - Register HERE: https://www.linkedin.com/events/wouldyourather-ownedchannelperf7310021407273304064/theater/ Marigold: May 30th 11am est. More info coming soon! ================================================================= MASSIVE thank you to our Sponsor, Marigold!! Looking to master consumer engagement in 2025? The 2025 Consumer Trends Index from Marigold reveals how AI, economic pressures, and personalized marketing are shaping consumer expectations. Uncover data-driven insights to foster stronger brand relationships, strike the right balance between personalization and privacy, and turn casual customers into loyal advocates. Download the 2025 Consumer Trends Index today at meetmarigold.com/guru and stay one step ahead of evolving consumer demands!