What’s Up THIS WEEK: AEO Is the New SEO 🔍 Best Time to Host a Webinar?

In this episode of Do This, Not That, host Jay Schwedelson covers the rise of Answer Engine Optimization (AEO), new data on webinar marketing trends, and quirky industry news—from AI-driven Safari updates to Chuck E. Cheese going media mogul. ================================================= Best Moments: (00:54) The shift from SEO to AEO (Answer Engine Optimization) due to AI's impact on search (02:19) ChatGPT's user growth to 800 million weekly active users, doubling from February (02:39) How websites need to include listicles and answer core questions to appear in AI search results (04:06) Apple's plan to redesign Safari to focus on AI search engines (05:03) Chuck E. Cheese launching its own branded media network (06:46) Webinar marketing data showing Wednesdays and Fridays have highest registration rates (07:32) 2PM identified as the optimal webinar time with highest attendance rates (08:05) Most webinar registrations happen in the week before the event (78.9% within two weeks) (08:30) Update on Meghan Markle's podcast performance and comparisons to "Do This, Not That" ================================================= Check out our 100% FREE + VIRTUAL EVENTS! -> EVENTASTIC - The worlds LARGEST event about EVENTS! June 5-6 2025 Register HERE: https://www.eventastic.com/Registration Guru Conference - The World's Largest Virtual EMAIL MARKETING Conference - Nov 6-7! Register here: www.GuruConference.com ================================================= Check out Jay’s YOUTUBE Channel: https://www.youtube.com/@schwedelson Check out Jay’s TIKTOK: https://www.tiktok.com/@schwedelson Check Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ ================================================= AND don’t miss out on this awesome FREE upcoming Quick Hit! Marigold: Should I Switch Email Platforms? 5 Truths & Myths! May 6/24 11am – 12pm ET. Register HERE: https://www.linkedin.com/events/7325947932031991808/comments/ ================================================= MASSIVE thank you to our Sponsor, Marigold!! Email chaos across campuses, branches, or chapters? Emma by Marigold lets HQ keep control while local teams send on-brand, on-time messages with ease. Podcast & GURU listeners: 50 % off your first 3 months with an annual plan (new customers, 10 k-contact minimum, terms apply). Claim your offer now at jayschwedelson.com/emma