About this episode
A quick-hit Bathroom Break with Jay Schwedelson and Daniel Murray that actually makes social feel manageable again — from tiny boost budgets that move mountains to a commenting play that beats mindless posting. You’ll also hear why short video still wins, how to turn email into a social flywheel, and a sneaky Stories tactic Daniel swears by. ㅤ Follow Daniel on LinkedIn and check out The Marketing Millennials podcast for sharp, no-fluff marketing insights. Subscribe to Ari Murray’s newsletter at gotomillions.co for sharp, actionable marketing insights. ㅤ Best Moments: (03:00) LinkedIn’s new comment impressions make thoughtful replies a growth channel, not an afterthought. (04:31) Micro budgets work: toss $5 on YouTube or under $50 on IG/LinkedIn to amplify content that’s already winning. (05:41) Treat short video like share fuel for DMs, Slack, and group chats with a tight first three seconds and a clean loop. (07:00) Stop propping up losers and only boost winners, plus link newsletter hero images straight to your social posts. (08:00) Balance rented and owned audiences so people see you wherever they actually pay attention. (08:45) Use IG Stories with DM keywords and simple automation to spark replies that lift your story distribution. ㅤ Check out Jay’s YOUTUBE Channel: https://www.youtube.com/@schwedelson Check out Jay’s TIKTOK: https://www.tiktok.com/@schwedelson Check Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/