![[Limited Series]🥫SPAMAGEDDON🥫Will Switching Email Platforms Help or Hurt? Ep. 327](https://artwork.captivate.fm/29a3bbb7-1cf9-40dd-90c4-2e9ce36722ff/ADbPhZXkY3HrtIp8OlIfCLPN.jpeg)
May 8, 2025
[Limited Series]🥫SPAMAGEDDON🥫Will Switching Email Platforms Help or Hurt? Ep. 327
Do This, NOT That: Marketing Tips with Jay SchwedelsonAbout this episode
In this episode of Spamageddon , hosts Jay Schwedelson , Danielle Gallant , and Guy Hanson debate whether swapping email-sending platforms will magically solve deliverability woes—or if bad practices simply follow you. 📧📧📧📧📧📧📧📧📧📧 PODCAST CROSSOVER WITH: ➡️Email After Hours Podcast by Validity. Hosted by: SHOW LINK: https://podcasts.apple.com/us/podcast/email-after-hours-the-podcast-for-email-senders/id1660022263 Danielle Gallant, Senior Email Strategist at Validity Guy Hanson, VP of Customer Engagement at Validity, Inc. ================================================================= Best Moments: (01:04) Topic introduction: Will switching your email sending platform solve all your email problems? (03:29) Question of whether changing email platforms improves performance (03:47) Platform functionality is key when selecting an ESP, not a one-size-fits-all solution (04:29) Discussion on whether certain platforms are better for specific industries (05:19) Will switching platforms solve deliverability issues? (06:18) Bad practices will follow you regardless of platform change (07:24) Discussion on migrating IP addresses and domains when switching platforms (08:48) Tip to leverage existing platform capabilities before switching (08:57) Most marketers only use about 20 % of their ESP's capabilities ================================================= Check out our 100% FREE + VIRTUAL EVENTS! -> EVENTASTIC - The worlds LARGEST event about EVENTS! June 5-6 2025 Register HERE: https://www.eventastic.com/Registration Guru Conference - The World's Largest Virtual EMAIL MARKETING Conference - Nov 6-7! Register here: www.GuruConference.com ================================================= Check out Jay’s YOUTUBE Channel: https://www.youtube.com/@schwedelson Check out Jay’s TIKTOK: https://www.tiktok.com/@schwedelson Check Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ ================================================= AND don’t miss out on this awesome FREE upcoming Quick Hit! Marigold: Should I Switch Email Platforms? 5 Truths & Myths! May 30th 11am – 12pm ET. Register HERE: https://www.linkedin.com/events/shouldiswitchemailplatforms-5tr7325947932031991808/theater/ ================================================= MASSIVE thank you to our Sponsor, Marigold!! Email chaos across campuses, branches, or chapters? Emma by Marigold lets HQ keep control while local teams send on-brand, on-time messages with ease. Podcast & GURU listeners: 50 % off your first 3 months with an annual plan (new customers, 10 k-contact minimum, terms apply). Claim your offer now at jayschwedelson.com/emma.