About this episode
Meta’s finally doing it—ads are coming to WhatsApp. Jay Schwedelson explains what that means for marketers (especially if you’re already running ads on Facebook or Instagram). Plus, you’ll learn a sneaky trick to boost your content downloads, get a disturbing stat about AI relationships, and hear what restaurant chain is opening more locations than seems humanly possible. Best Moments: (00:50) WhatsApp is opening up to ads for the first time ever (01:49) “Growth,” “micro,” and “quick fix” as secret weapons for content titles (04:04) 16% of singles are open to AI relationships—and most people don’t think it’s cheating (05:29) Starbucks opened 589 new stores last year, and that’s somehow not the weirdest stat (06:28) “Echo Valley” is the new Apple TV thriller, but Jay’s hyped about something way more wholesome Check out Jay’s YOUTUBE Channel: https://www.youtube.com/@schwedelson Check out Jay’s TIKTOK: https://www.tiktok.com/@schwedelson Check Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/