About this episode
How do webinars work, exactly? Rudy is going straight to the top to find out! Please meet the man on the webinar throne, 'The Webinar King', Jason Fladlien. Today Jason is giving advice that is worth its weight in gold on how to structure your webinar so that you lead with value, show authenticity, and then make those big sales. Jason Fladlien has recently helped Alex Hormozi, been brought in to train ZOOM employees on their own software, and he's been in the information, coaching, affiliate, and software space since 2008 when he first understood the novelty factor of live on-screen interaction. From the nuts and bolts of how to price your webinar and target the serious 20% of customers willing to spend money on your offer, to what you do before the webinar airs (and then most importantly what you do after), this is a veritable masterclass on how to engage with your ideal customer, make money, and grow your brand. There's a fascinating psychological framework that underpins the success of a good webinar and Rudy is smart to access Jason's thoughts on how best to get your webinar clients to commit to the offer. Learn what you can from 'The Webinar King' - this is Red Life content at its royal best! "That's how I always look at my webinars Rudy: my goal is to help you make the decision that is best for you." ~ Jason Fladlien In This Episode: Welcome to The Webinar King's Journey to Success The power of webinars to engage with your customer (and build your brand) How webinars work (and where you can make your money) Using the webinar replay to lure and lock in your new client Who do webinars work for? How should you price your webinar? Why 'done is better than better' Connect with Jason Fladlien: Buy Jason’s book - One to Many: The Secret to Webinar Success: Fladlien, Jason: 9781544500621: Amazon.com: Books Website - Jason Fladlien YouTube - Jason Fladlien - YouTube Connect with Rudy Mawer: LinkedIn - www.linkedin.com/in/rudymawer/ Instagram - www.instagram.com/rudymawerlife Facebook - www.facebook.com/rudymawerlife Twitter - www.twitter.com/rudymawer