September 5, 2023
Logan Ledford: The Questions to Ask Before Ever Working with a Gallery, Scaling a Career as a New Mother
The Art Coaching Club PodcastAbout this episode
Experience the artistic journey of the incredibly talented Logan Ledford on our podcast. Hear her transformational story of evolution from a part-time job at a t-shirt print shop to a thriving career in film graphics, and her brave leap into artistry. We delve deep into the struggles and successes of Logan's unique life, encompassing her new motherhood, the pressures of running a business, and of course, the birth and growth of her signature circle spot paintings. Logan generously shares her advice for emerging artists considering collaboration with galleries, emphasizing the importance of accepting the fact that it's okay to not be a full-time artist. Journey with us into Logan's world of color-blocking and circle spots, inspired by her graphic design experience. Understand how her distinct style evolved and how she leverages social media and partnerships to shape her art career. We also explore the delicate balance Logan maintains between her roles as a mother, a full-time artist, and a businesswoman. From handling to-do lists to managing gallery relationships, Logan's insights are invaluable for anyone traversing the often solitary path of a one-person business. Logan also lifts the curtain on the business aspects of working with galleries. She offers an in-depth look at pricing, platforms, discounts, shipping, storage, marketing, and commissions. Through her experiences, she emphasizes the importance of being your own advocate and knowing how to navigate the business side of the art world. Whether you're an artist, an art enthusiast, or just a curious listener, Logan's journey offers precious lessons in perseverance, authenticity, and the power of following your passion. Learn more about Logan through her website and Instagram . Support the show Want to learn more? Join our newsletter ! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.