Online Travel Agency Factboook: The Top 11 Global Booking Sites

Skift Research’s Online Travel Agency Factbook is your one-stop shop to understand the global universe of online booking sites. We collected data on and built individual profiles for the 11 largest publicly traded online travel agencies. We analyzed the scale, revenue, growth, profitability, historical performance, and customer acquisition ability of each OTA. Join Skift founding editor Dennis Schaal and Skift Research Senior Analyst Seth Borko as they discuss the report's findings and what they mean for companies including Airbnb, Booking, Expedia, and more in 2022. For more insights into the business of travel, visit skift.com/news .