100: Communicating Science in a Modern Media Environment – Dietram Scheufele

"Even if we're highly informed and agree on the same information – that information means different things to each of us and we prioritize it differently." Tune in as I talk with Dietram Scheufele, an expert in science communication who explains why information doesn't change hearts and minds, how the current media environment affects our decision making and why language matters (and doesn't matter). Get full show notes and more information: https://www.soundbitesrd.com/100