MBA2043 Guest Teacher – Mike Moll – How to Leverage Video to Generate More Sales

Don’t just send a message. Send a video. Consumers are hit with about a bazillion marketing and sales messages each day. Most of them are emails that go straight to ‘Promo,’ and other text-based messages we simply ignore or delete. But video is different. Video has a better chance of being consumed, and scoring you a conversion. Plus, they’re easier than ever to create! Mike Moll is a marketing coach who helps small businesses find innovative ways to grow sustainably — like video-based marketing and sales. Today, Mike shares his exact method for video messaging, from choosing the right platform to the format of your actual ‘pitch.’ While personalized video messages may not scale or be appropriate for big companies, they can work wonders for independent marketers…and no, they’re not only for sales. Whether you’re trying to connect with a potential customer, business partner, or even a potential mentor, a message straight from your face has a bigger impact than one from your keyboard. Learn the basics of a proven, effective way to reach out — Click Play! Lead Generation Mini-Course SUBSCRIBE YouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.