About this episode
Ever get annoyed when businesses try to tack on little upsells? What if we took a different approach, one that puts added value first and added revenue second? That’s a better way to approach the optional features customers can add to your product – or not. Today, we’ll explain how to determine what should be the core base of your product, and what should be reserved for add-ons, as well as how to package and sell those add-ons in a way that doesn’t feel scammy. These aren’t one-time upsells, but permanent or recurring benefits that are genuinely worth the added investment for some, but not all, of your customers. We’ll discuss the best times and ways to offer add-ons, as well as the difference between add-ons and pricing tiers. Plus, we’ll share some examples of add-ons done right from successful companies. Click Play! SUBSCRIBE YouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.