About this episode
YouTube: ignore it at your peril. It’s the world’s second largest search engine, and its content often dominates the results of that other search engine. It’s a powerful marketing channel, as powerful as any blog or social media account. So how do you get started? Today, we’ll explain how to get your own YouTube channel up and running with minimal hassle. With step-by-step instructions and loads of online resources, you can claim your space on this increasingly vital platform. We’ll discuss how to manage realistic expectations, and how “standing out” on this very crowded platform is less important than finding your niche. With a reasonable investment of time and effort, you can reap major traffic from YouTube — even if you’ve never shot a video before. Click Play! SUBSCRIBE YouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.