About this episode
No matter what you’re selling — product or service, physical or digital — a great video can be a marketing game-changer. Videos are an efficient way to get attention, get your message across, and nurture leads faster. As content goes, video is almost as important as the written word these days, and will almost certainly keep trending up. And by the way: it’s ok if you’ve never made a demo video before. Today, we’ll explain how to craft short, effective, professional demo videos for your product. We’ll go through each step in the process, and take the intimidation factor out of the equation for anyone with something to sell. We promise it’s easier than you think! We’ll explain how to plan and execute your video with conversions in mind, and of course we’ll offer recommendations for hardware and software that makes it all a snap. A good short video can be far-reaching and seriously impactful. Take the time to produce one or two, and you just might make it an integral part of your overall marketing strategy. Start with this lesson. Click Play! SUBSCRIBE YouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.