March 6, 2024
#725: Barbara Corcoran — How She Turned $1,000 into a $5B+ Empire: PR Stunts, Sales Techniques, Critical Early Wins, Fighting Trump, and Becoming a Real Estate Mogul
The Tim Ferriss ShowAbout this episode
Barbara Corcoran has been an investor/Shark for the past 15 seasons on ABC’s four-time Emmy-award-winning show, Shark Tank . She is also the founder of an eponymous real-estate company, which she started with a $1,000 loan after leaving her job as a waitress in New York City. Over the next 25 years, she would parlay that $1,000 into a $5 billion real-estate business. Barbara is the host of the top business channel on Patreon, Barbara in Your Pocket , which provides exclusive content created for entrepreneurs at every level. Please enjoy! Timestamps for this episode are available below. Resources from this episode: https://tim.blog/2024/03/06/barbara-corcoran/ Sponsors: Shopify global commerce platform, providing tools to start, grow, market, and manage a retail business: https://shopify.com/tim (one-dollar-per-month trial period) Eight Sleep’s Pod Cover sleeping solution for dynamic cooling and heating: https://eightsleep.com/tim (save $200 on the Pod Cover) AG1 all-in-one nutritional supplement: https://drinkag1.com/tim (1-year supply of Vitamin D (and 5 free AG1 travel packs) with your first subscription purchase.) Timestamps: [00:00] Start [05:56] Barbara’s fake funeral. [08:23] Where Barbara’s knack for PR originated. [10:02] Storytelling. [11:25] Early business wins. [14:29] What Barbara learned about competition as one of 10 kids. [17:27] Early jobs: Barbara’s real education. [20:04] Dyslexia and dodging the victim mindset. [22:50] Barbara’s first company. [26:47] Why Barbara didn’t begrudge her first business partner’s romantic betrayal. [28:41] The value of enthusiasm. [29:44] From almost-evicted to exclusive agent. [33:29] Early recruitment gimmicks. [35:36] Being the only woman in the room. [39:14] Rules and systems. [41:46] Experiments, innovations, and mistakes. [44:17] Homes on Tape and puppy sales. [49:06] Esther Kaplan’s persuasive purse. [51:23] Sales 101 with Barbara. [57:37] How Barbara stays active. [59:37] Butting heads with Donald Trump. [1:05:21] Picking battles. [1:08:00] How Barbara fell in love with trailer park life. [1:14:14] Why Barbara only hires happy people now. [1:15:36] Barbara In Your Pocket. [1:17:47] What gives Barbara the most energy these days? [1:18:51] Barbara’s billboard. [1:19:58] Parting thoughts and proposals. * For show notes and past guests on The Tim Ferriss Show , please visit tim.blog/podcast . For deals from sponsors of The Tim Ferriss Show , please visit tim.blog/podcast-sponsors Sign up for Tim’s email newsletter ( 5-Bullet Friday ) at tim.blog/friday . For transcripts of episodes, go to tim.blog/transcripts . Discover Tim’s books: tim.blog/books . Follow Tim: Twitter : twitter.com/tferriss Instagram : instagram.com/timferriss YouTube : youtube.com/timferriss Facebook : facebook.com/timferriss LinkedIn: linkedin.com/in/timferriss Past guests on The Tim Ferriss Show include Jerry Seinfeld , Hugh Jackman , Dr. Jane Goodall , LeBron James , Kevin Hart , Doris Kearns Goodwin , Jamie Foxx , Matthew McConaughey , Esther Perel , Elizabeth Gilbert , Terry Crews , Sia , Yuval Noah Harari , Malcolm Gladwell , Madeleine Albright , Cheryl Strayed , Jim Collins , Mary Karr, Maria Popova , Sam Harris , Michael Phelps , Bob Iger , Edward Norton , Arnold Schwarzenegger , Neil Strauss , Ken Burns , Maria Sharapova , Marc Andreessen , Neil Gaiman , Neil de Grasse Tyson , Jocko Willink , Daniel Ek , Kelly Slater , Dr. Peter Attia , Seth Godin , Howard Marks , Dr. Brené Brown , Eric Schmidt , Michael Lewis , Joe Gebbia , Michael Pollan , Dr. Jordan Peterson , Vince Vaughn , Brian Koppelman , Ramit Sethi , Dax Shepard , Tony Robbins , Jim Dethmer , Dan Harris , Ray Dalio , Naval Ravikant , Vitalik Buterin , Elizabeth Lesser , Amanda Palmer , Katie Haun , Sir Richard Branson , Chuck Palahniuk , Arianna Huffington , Reid Hoffman , Bill Burr , Whitney Cummings , Rick Rubin , Dr. Vivek Murthy , Darren Aronofsky , Margaret Atwood , Mark Zuckerberg , Peter Thiel , Dr. Gabor Maté , Anne Lamott , Sarah Silverman , Dr. Andrew Huberman , and many more. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .