845: Levers of Growth, Doors of Opportunity | Darren Cooper, CFO, Reveal Group

When Darren Cooper was named CFO of Reveal Group of Melbourne, Australia, in 2019, there was no friendly board member or executive recruiter seeking kudos for having completed a successful a CFO search. Instead, Cooper says, his twist of fate was due to a personal relationship that he had established with Reveal management after his prior company, Adcorp Holdings, had hired Reveal to provide it with services inside the intelligent automation realm. Originally from South Africa, Cooper had been counted among the finance rank-and-file of a Johannesburg staffing company only 5 years earlier. Turn back the clock to those times, and you would find Cooper spearheading a number of the staffing company’s strategic IT projects when Adcorp entered talks to acquire the company. The resulting deal swung open a number of new doors for Cooper, who became a key player in the restructuring of the staffing company’s South African operations. Adcorp, in turn, promoted Cooper into a group financial manager role before asking him to relocate to Australia to serve as the region’s finance leader. It wasn’t long before Cooper’s purview spanned all of Adcorp’s Asia-Pacific operations, a charge that eventually led to him developing relationships with a variety of technology services providers—one of which was Reveal Group. –Jack Sweeney