Episode 709: Diana Roy of Resendiz Brothers Protea Growers on welcoming the 2025 International Protea Conference to their fields

https://youtu.be/JtAXk83WRGs?si=fOCKwJtSS5qZysiZ Lovers of Fynbos, the beautiful plants in the Proteacae family, will enjoy today’s conversation with expert protea grower and long-time Slow Flowers member Diana Roy, flower farmer and Creative Director of Resendiz Brothers Protea Growers. Along with the farm’s founder and CEO Mel Resendiz, Diana and other protea growers in the greater San Diego area are welcoming the 20th International Protea Association Conference to their region, taking place later this week. “United by Proteas” is designed for farmers, researchers, educators, designers, and anyone eager to learn more about the amazing plant family and its importance in the floral marketplace. Diana returned to the Slow Flowers Podcast to discuss this conference and the latest trends in the protea industry. Diana Roy of Resendiz Brothers Protea Growers Back in 2013 and 2014, in the early days of the Slow Flowers Movement, when I was developing and launching slowflowers.com, I hosted today’s guest, Diana Roy, along with Mel Resendiz, both of Resendiz Brothers Protea Growers, as guests. They appeared in our 20th episode of the Slow Flowers Podcast in December 2013. So much has happened in the growth of the Slow Flowers Movement since then, and today, it feels very special to reflect back on those early days and to feel so much gratitude to people like Diana and Mel, who have always supported our mission. A Resendiz bouquet in which Protea is paired with Pincushion flower (Leucospermum). Vibrant blooms during harvest time at Resendiz Brothers Mel Resendiz, CEO of Resendiz Brothers Protea Growers and President of the International Association of Protea Growers If you follow our Instagram feed @slowflowerssociety, you’ll notice we love to re-post and share the images from Resendiz Brothers feed, which you can find at @resendizbrothers. Diana regularly posts seasonal crops at their peak blooms, as well as floral design inspiration showing the many gorgeous plants and pairings throughout the seasons. And we’re talking about proteas, many other South African and Australian botanicals. Resendiz produces more than 200 varieties of these unique plants, including Pincushion, Banksia, Kangaroo Paw, Leucadendron, and Waxflower. Known for their exceptional value and long vase life, the protea and other blooms create dramatic impact when incorporated in arrangements and bouquets. International Association of Protea Growers Conference 2025 And now, the world’s top protea experts are gathering in Fallbrook and Rainbow, California, outside San Diego, to focus on this unique and popular family of plants. Beginning this Friday, March 28th, with a floral design workshop, and continuing through April 4th, the 2025 International Protea Association Conference features sessions and networking opportunities covering best practices, fresh ideas, and creative solutions with more than 100 professionals from around the world. Protea researchers and experts will come together to share their knowledge and ideas. Diana recently joined me to record a conversation about the upcoming conference. And we just want to give a shoutout to Kit Wertz and Casey Schwartz of Flower Duet, Slow Flower members and past guests of the podcast. They are leading the sold-out tour of the Los Angeles Flower District that’s an optional activity for Protea Conference attendees. A guaranteed fabulous event with two knowledgeable designers. Thank you to our Sponsors This show is brought to you by slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to our lead sponsor, Flowerbulb.eu and their U.S. lily bulb vendors. One of the most recognizable flowers in the world, the lily is a top-selling cut flower, offering long-lasting blooms, year-round availability, and a dazzling petal palette. Flowerbulb.eu has partnered with Slow Flowers to provide beautiful lily inspiration and farming resources to help growers and florists connect their customers with more lilies. Learn more at Flowerbulb.eu. Thank you to Rooted Farmers. Rooted Farmers works exclusively with local growers to put the highest-quality specialty cut flowers in floral customers' hands. When you partner with Rooted Farmers, you are investing in your community, and you can expect a commitment to excellence in return. Learn more at RootedFarmers.com. And thank you to Johnny's Selected Seeds, an employee-owned company that provides our industry the best flower, herb and vegetable seeds -- supplied to farms large and small and even backyard cutting gardens like mine. Find the full catalog of flower seeds and bulbs at johnnysseeds.com. Thank you for joining me today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com. Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography I'm Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization. Next week, you're invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time. Thanks so much for joining us today and I'll see you next week! Music Credits: Drone Pine; Gaena; Contrarianby Blue Dot Sessionshttp://www.sessions.blue Lovelyby Tryad http://tryad.bandcamp.com/album/instrumentalshttp://creativecommons.org/licenses/by-sa/3.0/ In The Fieldaudionautix.com