About this episode
Cole Gordon is an 8-figure sales trainer and the founder of Closers.io. In 2 years, he scaled his own sales team, went from 0 to $2.5M per month, and now helps others do the same. Top 3 Value Bombs: 1. The 7 reasons a prospect need to have to buy are: Pain, doubt, cost, desire, money, support, and trust. 2. Pain is the very first thing we need to establish on a sales call. Once we find that the entire conversation is predicated on fixing that pain. 3. High-ticket closing is a lucrative role is because it's fixing the problem exactly where the money is exchanging hands. Closers IO - Get into a certification program and move your business to the next step! Sponsors: HubSpot : A platform that's easy for your entire team to use! Learn how HubSpot can make it easier for your business to grow better at Hubspot.com ! Roll by ADP : Ready for a lot less stress in your life? Get 3 free months of unlimited payroll processing when you visit RollByADP.com/fire ! Terms and conditions apply.