Why Snapchat rules and other social media drools with Carlos Gil

Carlos is the Global Head of Social Media for BMC Software. Previously, he has led corporate social media for brands such as Winn-Dixie, Save-A-Lot, and LinkedIn. In addition, he is an industry speaker and thought leader on Snapchat and all things social media. Sponsors: Braintree : Looking for an easier way to accept payments from your customers? Braintree lets you accept all forms of payment in over one hundred and thirty currencies! SquareSpace : A simple way to create your next landing page, gallery, online store, or blog. Start your free trial today and get 10% off your first purchase when you enter offer code FIRE!