Digital Health & Community Pharmacy: Best Buy Health’s Three-Pronged Strategy | TWIRx

This Week in Pharmacy – December 13, 2024 Digital Health & Community Pharmacy: Best Buy Health’s Three-Pronged Strategy | TWIRx Join us for another exciting episode of This Week in Pharmacy (TWIRx) with host Todd Eury, featuring insightful discussions on the latest trends shaping pharmacy and healthcare. Special Guests: Brian Urban – Director of Strategy at Best Buy Health Ashton S. Maaraba, J.D. – President of Digital Health, iCare+ Topics Discussed: The Future of Digital Health & Community Pharmacy Best Buy Health’s Three-Pronged Strategy: Consumer Health Products: Empowering healthier lifestyles through innovative devices. Emergency Response Services: Device-based solutions for active aging adults, ensuring safety and independence. Virtual Care Offerings: Connecting patients and physicians for seamless healthcare experiences. Ashton S. Maaraba shares insights on digital transformation in pharmacy, the integration of health tech, and how iCare+ is redefining patient engagement and care delivery. TWIRx News with Special Co-Host Dr. Ryan Paul Legislative Updates: U.S. Senators and State Representatives propose a bill to ban joint ownership of PBMs and pharmacies. What does this mean for the pharmacy landscape? Todd and Dr. Ryan Paul discuss the implications and potential impact on healthcare access and pricing. Pharmacogenomics in Specialty Pharmacy: Exploring the rise of pharmacogenomics and how it is reshaping personalized medicine. Opportunities for independent community pharmacies to offer cash-based pharmacogenomics services as a new revenue stream. Sponsors: IPC (Independent Pharmacy Cooperative): Empowering independent pharmacies with solutions to enhance profitability and patient care. Happier at Home: Supporting pharmacists in delivering home-based healthcare services for seniors and disabled individuals. Call to Action: Subscribe to This Week in Pharmacy on your favorite podcast platform and leave us a review! Follow us on social media for updates, behind-the-scenes content, and more industry insights. Learn more about Best Buy Health’s innovative approach to digital health and iCare+’s initiatives at their respective websites. Stay informed and inspired with This Week in Pharmacy! Follow the Pharmacy Podcast Network: Website: PharmacyPodcast.com Twitter: @PharmacyPodcast LinkedIn: Pharmacy Podcast Network #PharmacyPodcast #DigitalHealth #CommunityPharmacy #Pharmacogenomics #PBMReform