Organically Growing, Scaling, and Serving Through Herbalism w/Lauren Haynes | Holistic Pharmacy Podcast

Hey everyone! I’m recording this intro after a brief but admittedly scary stint of time stuck indoors yet again, being warned to stay home due to the quality of air pollution from the recent Canadian wildfire. Meanwhile, I’m super excited to introduce my next guest, who highlights how we can become stewards of the land as herbalists, and showcases how she grew her brand from scratch to a full-blown success story. Lauren Haynes is the founder and CEO of Wooden Spoon Herbs, a small-batch herbal apothecary brand that offers herbal tinctures, teas and tonics that act as a conduit for plant medicine. Founded in 2014, Lauren has grown Wooden Spoon Herbs into a go-to resource for farm-fresh herbal remedies. Lauren studied at the Appalachian Center for Natural Health under fifth-generation herbalist Phyllis D. Light. Driven by her desire to introduce more people to herbalism, Lauren started Wooden Spoon Herbs in the farmer's market, crafting products based on the most common concerns she saw. The brand, which has celeb fans like Jessica Alba and Alanis Morrisette, supports a farm-direct supply chain and sources only organic ingredients. Their popular Rose-Colored Glasses tincture has sold out 5 times and is also sold on Goop. Lauren now has over ten years of experience as a clinical herbalist. Through her herbalist education and practice, Lauren merges functional formations with lifestyle products that appeal to wellness enthusiasts and newcomers alike.