About this episode
NFL Football is back this week, should you be keeping an eye on the companies plastered on the side of stadiums? (00:41) Ricky Mulvey and Dylan Lewis discuss: - Why stadium sponsors generally don’t outperform their peers or the market. - When major sponsorships do and don’t make sense as part of a marketing budget. - Monster Energy’s brilliance in focusing on extreme sports. Companies discussed: F, PG, PAYC, MNST, ALGT, LUMN, MET, SOFI, AAPL, GOOG, GOOGL Host: Dylan Lewis Guests: Ricky Mulvey Engineers: Tim Sparks Learn more about your ad choices. Visit megaphone.fm/adchoices