#5 Mike Arishita - CEO & Founder of Blanks Nutrition, How to fuel for a marathon

Blanks Sports Nutrition In this episode of the Out and Back podcast, Rory and Jacob welcome Michael Arashida, CEO and founder of Blanks Sports Nutrition. They delve into the complexities of sports nutrition, emphasizing the importance of individualized fueling strategies for athletes at all levels. Mike shares insights on the art and science of nutrition, the challenges of running a sports nutrition company, and common mistakes made by amateur athletes. The conversation highlights the necessity of practice and experimentation in finding the right fueling methods, as well as the balance between high performance and health. Join our Strava group ⁠ Follow us: ⁠Rory’s Strava⁠ ⁠Jacob’s Strava⁠ ⁠Rory’s Instagram⁠ ⁠Jacob’s Instagram⁠ ⁠Rory’s Youtube⁠ Jacob’s Website Chapters 00:00 Introduction to Blanks Sports Nutrition 01:44 The Importance of Customization in Sports Nutrition 05:00 Art and Science of Fueling for Performance 08:08 Trial and Error in Finding the Right Fuel 12:06 High Performance vs. Health 13:17 Functional vs. Optimal Performance 15:53 Training the Gut for Endurance 19:59 Front-Loading Fueling Strategies 21:30 Understanding Race Day Nerves and Nutrition 30:23 The Art of Fueling: Gels vs. Liquids 34:56 Navigating the Challenges of Running a Nutrition Business 39:11 Common Mistakes Amateur Athletes Make 43:41 Final Thoughts on Nutrition and Performance