About this episode
Five Iron Golf didn’t invent simulator golf — but they reinvented what it could be. Co-founder and Chief Development Officer Nora Dunnan joins Jimmy Roberts to break down how a scrappy idea in the back of a tailor shop turned into a 40-location global brand backed by $70M+ in investment. Nora shares how four non-golfers built one of the most influential companies in modern golf: bold decisions, relentless customer experience, calculated risks, franchising, culture, and the post-pandemic simulator boom. If you care about entrepreneurship, golf innovation, or building something from nothing — this is a masterclass. 🎧 Subscribe for new episodes 📺 Watch on YouTube | 🎙️ Listen on Apple Podcasts & Spotify #FiveIronGolf #NoraDunnan #TheBigSwing #GolfBusiness #JimmyRoberts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .