5. The business model to smash a £30million target | Alex Day BigGive

What if there was a model your business could use to smash your targets faster? And with a team of no more than 10? In this episode of All About Business, James speaks to Alex Day, Managing Director of Big Give. Alex explains how his small team of ten has managed to raise hundreds of millions of pounds for charity. They also discuss how technology is transforming the charity sector, why philanthropy is good for business, and the psychology behind giving money away. Alex Day is Director of Social Impact at Reed and Managing Director of the Big Give, the UK’s biggest match funding charity. Every year, Big Give runs a variety of match funding campaigns, including the Green Match Fund, Kind2Mind and the Christmas Challenge. Since 2008, they’ve raised over £300 million for charities all over the world. Timestamps 00:00- Intro 02:31- How Big Give's Match Funding Works 03:38- The Psychology Behind Match Funding 05:38- Campaigns and Themes of Big Give 08:18- Digital Transformation in Charity Fundraising 12:53- Running a Lean and Effective Team 16:37- Engaging Big Figures in Philanthropy 23:42- Identifying Your Passion for a Cause 25:16- Setting Ambitious Goals 27:37- The Importance of Ambition in Social Impact 29:26- Supporting Smaller Charities 30:50- Innovative Match Funding Strategies 31:59- The Contagious Nature of Generosity 32:32- The Christmas Challenge Campaign 34:18- Philanthropy in Business 37:18- The Philco Model 41:33- Quickfire Round 43:38- Conclusion and Final Thoughts Links Visit the Big Give website: https://donate.biggive.org/ See what difference you can make: Big Give Christmas Challenge 2024 Double the difference this Christmas NOW Follow James Reed on LinkedIn Follow the Big Give on LinkedIn All About Business is brought to you by Reed Global. Learn more at: www.reed.com This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast, visit Flamingo-media.co.uk