About this episode
Codie discusses strategies for entrepreneurs to effectively sell to wealthy clients. She emphasizes the importance of understanding the wealthy consumer's mindset, the value of exclusivity, and the need to create high-value offerings that cater to their desires. She also introduces the 'Rich Desire Pyramid,' outlining the key motivations behind wealthy purchases, including status, convenience, exclusivity, privacy, and scarcity. Want help scaling your business to $1M in monthly revenue? Click here to connect with my consulting team. Download our Deal Review Calculator HERE: https://info.contrarianthinking.co/deal-review-calculator Chapters 00:00 Introduction 00:27 Understanding the Wealthy: A Business Perspective 02:47 The Rich Desire Pyramid: What Wealthy Customers Want 06:06 Creating Value: Selling to the Rich 09:02 The Importance of Exclusivity and Scarcity 12:01 Engaging with Wealth: Learning from the Rich MORE FROM BIGDEAL: 🎥 YouTube 📸 Instagram 📽️ TikTok MORE FROM CODIE SANCHEZ: 🎥 YouTube 📸 Instagram 📽️ TikTok OTHER THINGS WE DO: 🫂 Our community 📰 Free newsletter 🏦 Biz buying course 🏠 Resibrands 💰 CT Capital 🏙️ Main St Hold Co Learn more about your ad choices. Visit megaphone.fm/adchoices