Why Dentists Need a Personal Brand More Than Ads | Dr. Tyler Hales

Most professionals try to blend in. Dr. Tyler Hales chose to stand out. In this episode of Coffeez for Closers , Joe sits down with Tyler Hales , a cosmetic dentist who redefined what leadership, branding, and confidence look like in an industry most people fear — and rarely trust. From the bow tie and mullet to a fast-growing national reputation, Tyler didn’t build his brand by copying dental marketing playbooks. He built it by leaning into identity, craftsmanship, faith, and discipline . This conversation dives into: • Why personal branding changed the trajectory of his career • The lesson his grandfather taught him: “If you want to be the best, look the best” • Why most professionals rent marketing instead of owning a brand • How confidence transforms business, leadership, and family life • The hidden artistry behind elite cosmetic dentistry • Why insurance quietly hurts both patients and practitioners • Walking away from partnerships to protect vision and values • Morning routines, faith, and building a life with intention • Legacy — not just success — as the real goal This episode isn’t about teeth. It’s about belief, consistency, and becoming the person your future requires .