About this episode
The IV therapy industry is exploding—and today we’re unpacking how it really scales with franchise powerhouse Ben Crosbie , CEO of The DRIPBaR and leadership board member of the American IV Association (AIVA) . Ben reveals the playbook behind selling 700+ territories, opening 100+ clinics, expanding into Canada, Bermuda, and India , and why the future of wellness looks like a hub-and-spoke model with IVs at the core. We also dive into the VIBE Conference (Sept 26–28, Orlando) —the world’s largest vitamin infusion business expo—plus the emergence of Health Brands , a collaborative path toward industry roll-ups and smarter vendor alignment. If you’re a clinic owner, investor, or wellness entrepreneur, this one’s a masterclass in franchising, operations, and durable growth . What you’ll learn How Ben went from Tapout Fitness to scaling The DRIPBaR Why IV therapy, peptides, ozone, NAD & precision IVs are winning Franchise vs. independent: the real costs, risks, and support The industry’s shift from “fad” to finance-validated category How to prepare your clinic for future roll-ups (AUVs, vendors, systems) What to expect at VIBE and why AIVA matters for safety & standards The MAHA movement (Make America Healthy Again) and youth-first prevention Ben Crosbie Instagram: https://www.instagram.com/ben_crosbie LinkedIn: https://www.linkedin.com/in/ben-crosbie-85a59a7 Sam Tejada: Instagram: https://www.instagram.com/sammy_tejada/ LinkedIn: https://www.linkedin.com/in/samtejada Facebook: https://www.facebook.com/samael.tejada Threads: https://www.threads.net/@sammy_tejada Twitter: https://twitter.com/SamaelTejada TikTok: https://www.tiktok.com/@sammy_tejada Website: https://samtejada.com Podpage: https://podcast.samtejada.com Book: https://www.amazon.com/HOW-WIN-MODERN-WELLNESS-DELIVERING/dp/B0DDCC27RH