About this episode
Before Jason Coleman was behind the wheel, he was 'the shop kid' at Terrible Herbst — sweeping floors, cleaning CVs, and learning the sport from the ground up. This is a recurring story that comes up frequently on the show. We always talk about the importance of “sweeping the floor.” It’s a humble start, but it’s how countless racers and industry leaders got their foot in the door. That work builds respect, discipline, and opportunity — Jason’s story proves it. Matt and Jason also touch on the legendary Herbst Truggy and AWD truck, machines that pushed the boundaries of off-road innovation.