About this episode
Welcome to a New Episode of Next Level Pros! Join us in this insightful episode as we sit down with PR expert, Ulyses Osuna. Known for his remarkable work with top industry figures, Ulyses shares a candid look into the financial hurdles and strategic pivots of scaling a business. Dive deep into the practicalities of growth, the importance of understanding financial metrics, and how Ulyses recalibrated his business model to align better with both his professional and personal life. Apply to be on the show: https://forms.gle/hwDijQPFyKCEtHNs8 Highlights: "You can grow, but it doesn't work like that if you don't understand the underlying metrics." "The right reasons to grow a business are about making it the vehicle for your life, not just your life itself." "Scaling isn't just about growth; it's about smart, sustainable actions that align with your long-term vision." "When you truly understand your business numbers, you unlock the power to scale effectively." Timestamps: 00:00 - Introduction: The pivotal decisions in business growth 05:24 - Ulyses discusses the challenges of scaling too quickly 11:00 - Breaking down the cost of goods sold and gross margins 17:00 - Importance of fixed and variable costs in scaling 23:16 - The strategic recalibration for better business health 29:45 - The psychological impact of rapid business changes 36:05 - Sales strategies and maintaining quality during growth 42:11 - Leveraging existing resources to maximize output 48:22 - Effective financial strategies for sustainable growth 50:37 - Closing thoughts Want me to teach you how to grow your business? Text me! 509-374-7554 Want access to more of my content? Click the link below for all of our latest updates and events! https://linktr.ee/nextlevelpros Want to be a guest on our show? Apply here!https://docs.google.com/forms/d/1YlkVBSluEKMTg4gehyUOHYvBratcxHV5rt3kiWTXNC4/viewform?edit_requested=true Watch my latest PodcastApple - https://podcasts.apple.com/us/podcast/next-level-pros/id1687030281 Spotify- https://open.spotify.com/show/1e0cL2vI1JAtQrojSOA7D2?si=95980cd4e55a437a YouTube- https://www.youtube.com/@NextLevelPros