Agtech Startups and How to Plug Into the Agriculture Revolution with Mitch Frazier

Mitch's career is the definition of "cross-sector" innovation. From serving in the Army, running marketing for a publicly traded tech company, and being the CEO of a family owned regional John Deere dealership, he really has done a little bit of everything. In this episode of Get IN. we dive into how Indiana plans to add $4 billion to our agbioscience economy and cover some of the most groundbreaking innovations happening across the state. Mitch Frazier is the President and CEO of AgriNovus, a non-profit that's leading Indiana's initiative to accelerate innovation and economic growth at the intersection of agriculture and technology. Before starting at AgriNovus, Mitch was the CEO at Reynolds Farm equipment, VP of Marketing at TinderBox…and VP of Marketing, Investor Relations, and Global Communications at ExactTarget. Be sure to check out these great clips from the show: [4:40] Building a career full of cross sector innovation. [15:00] Outlining the opportunity in Agtech [26:12] IOT affect on agriculture [33:15] Agtech innovation examples Get IN. is the show focused on the unfolding stories and most extraordinary innovations happening in the heartland today. Get IN. is brought to you by Powderkeg and Elevate Ventures . In our conversation with Mitch, you will learn about: Indiana's journey to add $4 billion to the agbioscience economy by 2024. Transitioning out of tech into a legacy business like farm equipment sales Latest advancements in AgTech Get IN. is the show focused on the unfolding stories and most extraordinary innovations happening in the heartland today. The show is hosted by Christopher (Toph) Day, CEO of Elevate Ventures and Matt Hunckler, CEO of Powderkeg. Get IN. is brought to you by Powderkeg and Elevate Ventures . If you have a chance, please leave an honest rating and review on Apple Podcasts by clicking here . It will help the show and its ranking on Apple Podcasts incredibly! Thank you so much! Want to get connected with other leaders in the Powderkeg community? Are you interested in joining the only private membership network focused on supporting tech companies and executives in communities beyond Silicon Valley? Apply for Powderkeg Premium Membership today. Interested in starting your own Podcast? Casted is THE first and only podcast and video marketing platform made SPECIFICALLY for B2B brands. The platform makes it possible to publish, syndicate, amplify, and measure the value of your podcast and video content And if you're a startup, Casted offers their for Startups program that might be for you — offering exclusive deep discounts of up to 82% off retail price for qualifying startups. Connect with Casted at Casted.us/powderkeg .