How to Measure Startup Risk and Find Product Market Fit with Brodie Meyer

It should come as no surprise that growing an early-stage startup is hard, but just because it's hard doesn't mean it's not worth the work… and the risk. Brodie Meyer is the CEO of Yourco , a platform for two-way communication non-desk employees. In today's episode, you are going to learn a few tips on how to identify and execute business ideas, how to be resilient in the face of failure, and how to maintain a personal life during the trials of entrepreneurship. Be sure to check out these great clips from the show: [2:15] Lessons from athletics that apply to business ]12:45] The trials of finding product market fit [16:30] Questions to ask investors/ advisors [23:00] Gauging startup risk vs employment risk [25:25] Tips for going all in on a business [28:20] Lessons learned from other entrepreneurs Get IN. is the show focused on the unfolding stories and most extraordinary innovations happening in the heartland today. Get IN. is brought to you by Powderkeg and Elevate Ventures . In our conversation with Brodie, you will learn about: Building at the intersection of tech and blue-collar. Locating product market fit Managing personal relationships while growing an early-stage startup Get IN. is the show focused on the unfolding stories and most extraordinary innovations happening in the heartland today. The show is hosted by Christopher (Toph) Day, CEO of Elevate Ventures and Matt Hunckler, CEO of Powderkeg. Get IN. is brought to you by Powderkeg and Elevate Ventures . If you have a chance, please leave an honest rating and review on Apple Podcasts by clicking here . It will help the show and its ranking on Apple Podcasts incredibly! Thank you so much! Want to get connected with other leaders in the Powderkeg community? Are you interested in joining the only private membership network focused on supporting tech companies and executives in communities beyond Silicon Valley? Apply for Powderkeg Premium Membership today. Interested in starting your own Podcast? Casted is THE first and only podcast and video marketing platform made SPECIFICALLY for B2B brands. The platform makes it possible to publish, syndicate, amplify, and measure the value of your podcast and video content And if you're a startup, Casted offers their for Startups program that might be for you — offering exclusive deep discounts of up to 82% off retail price for qualifying startups. Connect with Casted at Casted.us/powderkeg .