E22: Helping Businesses Use AI with Rachel Woods of The AI Exchange

Nathan Labenz sits down with Rachel Woods, founder of The AI Exchange, an AI education platform with over 130,000 subscribers on TikTok. They discuss Rachel’s experience consulting for public and private companies on AI strategy, how teams should think about their AI strategy, and how Rachel uses AI in her own business. Rachel was previously a data scientist at Meta, and a founder of a venture-backed e-commerce startup, where she began to use chatGPT in her startup operations. This episode is the second in a series centered on talking to rising voices in AI media: people who are now only working overtime to understand everything going on in AI, but also creating thought leadership and educational content meant to help others get up to speed as well. -- We're hiring across the board at Turpentine and for Erik's personal team on other projects he's incubating. He's hiring a Chief of Staff, EA, Head of Special Projects, Investment Associate, and more. For a list of JDs, check out: eriktorenberg.com . RECOMMENDED PODCAST: The HR industry is at a crossroads. What will it take to construct the next generation of incredible businesses – and where can people leaders have the most business impact? Hosts Nolan Church and Kelli Dragovich have been through it all, the highs and the lows – IPOs, layoffs, executive turnover, board meetings, culture changes, and more. With a lineup of industry vets and experts, Nolan and Kelli break down the nitty-gritty details, trade offs, and dynamics of constructing high performing companies. Through unfiltered conversations that can only happen between seasoned practitioners, Kelli and Nolan dive deep into the kind of leadership-level strategy that often happens behind closed doors. Check out the first episode with the architect of Netflix’s culture deck Patty McCord. https://link.chtbl.com/hrheretics TIMESTAMPS: (00:00) Episode preview (02:59) Rachel Woods’ story (04:30) State of the public who comes across videos (9:49): How do you frame AI to business owners and how should they use it? (15:29) Sponsor: Omneky (18:58) How should teams set up their AI strategy for success? (26:41) The leap from GPT 3.5 to GPT-4 (30:42) Step changes of AI and public perception of capabilities (35:17) Common misconceptions people have about AI (36:22) How Rachel uses AI in her business (44:09) What’s your style of prompt engineering for content creation? (46:01) How AI will change the way we use a computer in the next year? (49:34) Bing launch and how companies launch AI products (54:15) AI safety and restraint (1:00:11) Alpaca and LLaMA (1:04:16) Rachel’s favorite products in AI (1:05:24) Would Rachel get a Neuralink implant? (1:07:55) AI hopes and fears TWITTER: @CogRev_Podcast @labenz (Nathan) @eriktorenberg (Erik) @rachel_l_woods (Rachel) SPONSORS: Shopify is the global commerce platform that helps you sell at every stage of your business. Shopify powers 10% of ALL eCommerce in the US. And Shopify's the global force behind Allbirds, Rothy's, and Brooklinen, and 1,000,000s of other entrepreneurs across 175 countries.From their all-in-one e-commerce platform, to their in-person POS system – wherever and whatever you're selling, Shopify's got you covered. With free Shopify Magic, sell more with less effort by whipping up captivating content that converts – from blog posts to product descriptions using AI. Sign up for $1/month trial period: https://shopify.com/cognitive Thank you Omneky for sponsoring The Cognitive Revolution. Omneky is an omnichannel creative generation platform that lets you launch hundreds of thousands of ad iterations that actually work, customized across all platforms, with a click of a button. Omneky combines generative AI and real-time advertising data. Mention "Cog Rev" for 10% off. More show notes and reading material released in our Substack: https://cognitiverevolution.substack.com/