Membership Economy Expert Robbie Baxter: How to Build a Profitable Subscription Business

Join Robbie Baxter as she shares expert strategies for building a successful subscription business. In her interview, she underscores the importance of fostering a sense of membership and cultivating trust within the community. She emphasizes the necessity of understanding organizational culture, developing effective systems, surrounding oneself with the right community, adopting a growth-oriented mindset, and strategically leveraging goals for sustained business success. Watch the full episode on Youtube: https://youtu.be/E8ivQUK8ahs . About Robbie Kellman Baxter: Robbie Kellman Baxter is a leading expert in subscription pricing and digital communities, has advised over 100 organizations across various industries, including the NBA and Microsoft, over the past 21 years. She hosts the podcast "Subscription Stories" and has developed popular LinkedIn Learning courses on business topics. Her acclaimed books, "The Membership Economy" and "The Forever Transaction," explore the shift to subscription models. A former strategy consultant and Silicon Valley product marketer, Robbie holds an MBA from Stanford and graduated with honors from Harvard. Please click here to learn more about https://robbiekellmanbaxter.com/ About Brad Sugars Internationally known as one of the most influential entrepreneurs, Brad Sugars is a bestselling author, keynote speaker, and the #1 business coach in the world. Over the course of his 30-year career as an entrepreneur, Brad has become the CEO of 9+ companies and is the owner of the multimillion-dollar franchise ActionCOACH®. As a husband and father of five, Brad is equally as passionate about his family as he is about business. That’s why, Brad is a strong advocate for building a business that works without you – so you can spend more time doing what really matters to you. Over the years of starting, scaling and selling many businesses, Brad has earned his fair share of scars. Being an entrepreneur is not an easy road. But if you can learn from those who have gone before you, it becomes a lot easier than going at it alone. Please click here to learn more about Brad Sugars: https://bradsugars.com/ Learn the Fundamentals of Success for free: The Big Success Starter: https://results.bradsugars.com/thebigsuccess-starter