Chalamet, Cruise, and the New Celebrity Press Tour Playbook

Matt is joined by veteran publicist and co-CEO of Kovert Creative, Lewis Kay, to discuss how much the game has changed in the world of celebrity PR, including how the modern media landscape has impacted the celebrity press tour, what works and what doesn’t, and why that is so hard to predict nowadays (02:50). Matt finishes the show with an opening weekend box office prediction for the movie 'Ballerina’ (29:40). For a 20 percent discount on Matt’s Hollywood insider newsletter, ‘What I’m Hearing ...,’ ⁠⁠⁠⁠⁠⁠⁠⁠click here⁠⁠⁠⁠⁠⁠⁠⁠ . Email us your thoughts! ⁠⁠⁠⁠⁠⁠⁠⁠thetown@spotify.com⁠⁠⁠⁠⁠⁠⁠⁠ Host: Matt Belloni Guest: Lewis Kay Producers: Craig Horlbeck and Jessie Lopez Theme Song: Devon Renaldo Learn more about your ad choices. Visit podcastchoices.com/adchoices