Highs and Lows of Selling Porsches Over Four Decades

Michael Maurer was a salesperson at Porsche dealerships for four decades starting in 1982. He tells us what it was like to sell during lean years, what the 944 and Boxster did for salespeople, the coming of the SUV and luxury four door sedans and the threat of a Porsche bankruptcy. We talk about how people used to buy Porsches, discounts, selling during the pandemic and much more. It’s an interesting peek into the dealer sales side of the Porsche world.