How to Adapt to the New Gold Standard in Product Management (with Maryam Ashoori, VP of Product and Engineering at IBM Watsonx)

Product management isn’t just evolving—it’s getting completely rewritten. In this episode, Hannah sits down with Dr. Maryam Ashoori, VP of Product and Engineering at IBM Watsonx, to talk about how AI is reshaping not only the tools product managers use, but the very nature of the role itself. Maryam brings two decades of experience in AI across design, research, and engineering, and shares what she's seeing from the front lines of one of the most powerful Gen AI platforms on the planet. They explore how AI is shifting expectations, blurring team roles, and opening new paths for productivity and creativity. If you’ve ever felt like the PM playbook just got tossed out the window, you’re not alone—and this conversation is a thoughtful look at how to navigate what comes next. Resources from this episode: Subscribe to The Product Manager newsletter Connect with Maryam on LinkedIn Check out IBM Watsonx