About this episode
At the root of my flower farm's success is simplicity. I grew more volume of fewer types of flowers to experience higher profits with less loss. Volume and doing it over and over through the years led us to get better at it with fewer mistakes and mishaps. All good for the bottom line. I never got bored growing more of a variety of flower with fewer varieties because I wasn't relying on the flowers for my satisfaction, it was experiencing a profitable business and the journey that lit me up. Mentions We are so happy about our partnership with the Growing For Market Magazine ! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription. TheGardenersWorkshop.com Sister Podcast: Seed Talk with Lisa & Layne Seeds: Prairie Sun Rudbeckia Live Shopping Show: Get the App Here Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers , owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!