#334: "Should You Sell to Florists?" with Ellen Frost

Should you sell your flowers to florists? What attributes make a farmer a good match for selling to a florist? Here, Lisa chats with Ellen about her experiences working with 40+ flower farmers in her region. Learn what she thinks it takes to be successful in this popular selling channel and how you can accomplish it. Mentions Ellen’s newsletter signup⁠ ⁠Ellen’s YouTube Channel⁠ Follow on Instagram: ⁠⁠Ellen Frost Flowers⁠⁠, ⁠Local Color Flowers⁠ Ellen Online Courses: Florist School Online , Preparing to Sell to Florists ⁠⁠⁠⁠Shop the TGW Online Store for all your seeds and supplies!⁠⁠⁠⁠ ⁠⁠⁠⁠Sign up to receive our weekly Farm News!⁠⁠⁠⁠ The ⁠⁠⁠⁠ Field and Garden Podcast⁠⁠⁠⁠ is produced by Lisa Mason Ziegler, award-winning author of ⁠⁠⁠⁠ The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers ⁠⁠⁠⁠ , owner of ⁠⁠⁠⁠ The Gardener’s Workshop,⁠⁠⁠⁠ ⁠⁠⁠⁠ Flower Farming School Online,⁠⁠⁠⁠ and the publisher of ⁠⁠⁠⁠ Farmer-Florist School Online⁠⁠⁠⁠ and ⁠⁠⁠⁠ Florist School Online.⁠⁠⁠⁠ Watch ⁠⁠⁠⁠ Lisa’s Story⁠⁠⁠⁠ and connect with Lisa on social media!