Siffat Haider: The Bloat Formula With A Cult Following, Hot Girl Tummy Issue Epidemic + Building A Killer Wellness Brand

In this episode of The Art of Being Well , Dr. Will Cole sits down with Siffat Haider, the visionary founder of Arrae, to explore her journey from idea to wellness empire. Siffat shares the story of Arrae’s signature Bloat Formula, dives into the connection between gut health and sleep, and discusses the pressures of creating iconic products in a fast-growing brand. They also tackle social media trends, including “hot girl tummy issues,” and what’s next for wellness conversations online. Plus, Siffat shares her thoughts on the growing buzz around GLP-1 agonists like Ozempic. For all links mentioned in this episode, visit www.drwillcole.com/podcast . Please note that this episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct or indirect financial interest in products or services referred to in this episode. Sponsors: AG1 is offering new subscribers a FREE $76 gift when you sign up. You’ll get a Welcome Kit, a bottle of D3K2 AND 5 free travel packs in your first box. So make sure to check out DrinkAG1.com/willcole to get this offer! 20% off all IQBAR products. Text ABW to 64000. Message and data rates may apply. See terms for details. Visit osmiaskincare.com and use code WILLCOLE at checkout for 20% off your first purchase. Go to Qualialife.com/WILLCOLE for up to 50% off and use code WILLCOLE at check out for an additional 15% off. Go to lumen.me/WILLCOLE to get 15% off your Lumen. Produced by Dear Media. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .