The New Return on Experience (ROE): Redefining the Fan Experience

How is the highest-ranking female business executive in baseball looking to revitalize one of Seattle's most loved sports franchises? Catie Griggs, President of Business Operations for the Seattle Mariners, joined the Albers Executive Speaker Series in April to talk about her vision. For her, it boils down to a renewed focus on the fan experience that's grounded on three principles: winning their games, creating a truly inclusive and welcoming experience to all, and offering outstanding value. Listen to the recording of Griggs' live panel where she talks about all this and her mantra, 'Doesn't Matter; Get Better'. Hosted by Joseph M. Phillips, dean of Seattle University’s Albers School of Business and Economics, The Leadership Playbook asks top executives from the business world's most recognizable brands and companies about the stories behind their success, their leadership secrets, and the biggest obstacles they've faced and overcome. Follow us on leadershipplaybook.org to find out more about the show. Subscribe to listen to succeeding episodes. The Leadership Playbook is brought to you by RSM US , the nation's leading provider of assurance, tax, and consulting services focused on the middle market. Podcast production and music by Alvarez Audio.