About this episode
In this exciting episode, we dive into the world of the brightest names in rugby—those whose talent, charisma, and marketability make them global icons. This isn’t about the best players in the game; it’s about the ones who own the spotlight. From thrilling performances on the field to trendsetting moves off it, these athletes command attention, dominate social media, and make brands and fans alike flock to their orbit. Returning to the studio is Steve Martin, a sports marketing guru who has worked with legends like Tiger Woods, Lionel Messi, David Beckham, Cristiano Ronaldo, and Rory McIlroy. Steve shares insights from his impressive career and discusses his latest venture, MSQ Sport + Entertainment, where he helps connect brands, athletes, and audiences through groundbreaking strategies and experiences. Season 5 is Sponsored by Continental Tyres. Learn more about your ad choices. Visit podcastchoices.com/adchoices