S18E19: Intro to Casing (7 of 10): Strategy& Market Study Case – Hair Loss Treatment

Send us a text In the seventh episode of our Intro to Casing series, we explore a Strategy& market study case in the healthcare space. The client has developed a new drug to treat female hair loss - but with the patent window closing fast, they must decide whether to launch now or pivot to an alternative option. Join Ed as he evaluates market potential, models probability-weighted profitability, and compares investment strategies across competing drug candidates. Key Takeaways: How to structure a market entry case in pharma and healthcare Techniques for modeling net present value and weighted success rates How to weigh timing, patent risk, and alternative product pathways Additional Resources Consulting prep programs : Black Belt (8+ hours of structured interview coaching, optional resume edit); SuperPrep (20+ hours of end-to-end strategy + coaching, optional resume edit) Free consulting application deadlines tracker Download a step-by-step Case Prep Plan (free) Listen to the Market Outsiders podcast, the new daily show with the Management Consulted team Connect With Management Consulted Schedule free 15min consultation with the MC Team. Watch the video version of the podcast on YouTube ! Follow us on LinkedIn , Instagram , and TikTok for the latest updates and industry insights! Join an upcoming live event - case interviews demos, expert panels, and more. Email us ( team@managementconsulted.com ) with questions or feedback.