Hip Hop Expert Discusses State of the Music Industry

Our guest this week on the New Music Business is the founder of Trapital, Dan Runcie. The podcast and research group have been featured in the Wall Street Journal, New York Times, BBC World News, NPR, Axios, CNBC, and much more. Each week, Trapital shares insights on trends that matter for the artists, entrepreneurs, and investors who use the research to make decisions that will help their businesses grow. 03:04 Welcome 04:00 Innovations happening within the hip hop community 09:24 New licensing deals major labels are offering 18:55 Misconception of building a career off vanity metrics 28:56 TikTok-inspired record deals 39:26 Major vs. indie resources and connections 44:28 Artist discovery outside of Spotify playlists and release strategies 49:04 Final question Subscribe to The New Music Business: https://aristake.com/nmb Ari's Take Academy (use code NMB for 10% off): https://aristakeacademy.com Watch more discussions like this: https://bit.ly/3LavMpa Connect with Ari’s Take: Website: https://aristake.com Academy: https://aristakeacademy.com Instagram: https://www.instagram.com/aristake_ TikTok: https://www.tiktok.com/@aris.take Twitter: https://twitter.com/ArisTake YouTube: https://www.youtube.com/user/aristake1 Connect with Ari Herstand: Website: https://ariherstand.com Instagram: https://instagram.com/ariherstand Twitter: https://twitter.com/ariherstand YouTube: https://youtube.com/ariherstand Connect with Dan Runcie: Website: https://trapital.co Instagram: https://www.instagram.com/runciedan Twitter: https://twitter.com/runciedan Edited and mixed by Maxton Hunter Music by Brassroots District Produced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.