How Trousdale Went From 0 to 1M Listeners in 1 Year Independently

Trousdale is a pop-folk trio born out of the USC's popular music program, consisting of band members Quinn D'Andrea, Georgia Greene and Lauren Jones. In this episode of the New Music Business, we discussed what their creation process entails, self-producing their last releases, as well as how they stayed productive during the pandemic and successfully embraced TikTok. 4:00 Welcome 5:00 The story behind their single “Do Re Mi” 10:00 Self-producing their music 11:40 The creation process for arranging vocals 17:44 Engaging responses from listeners 20:35 Why no music was released before 2020 21:43 Overcoming the pandemic 28:39 The importance of self-care 32:29 Release strategy as independent artists 36:04 Creative partnership with their entire team 42:38 Navigating TikTok 56:45 TikTok trends 1:03:00 Content batching days 1:05:46 What’s next for Trousdale in 2022? 1:08:08 Final question Subscribe to The New Music Business: https://aristake.com/nmb Ari's Take Academy (use code NMB for 10% off): https://aristakeacademy.com Watch more discussions like this: https://www.youtube.com/playlist?list=PLc1Fatf4celK3kYoJ6FUdN7qtYSCvAAMY Connect with Ari’s Take: Website: https://aristake.com Academy: https://aristakeacademy.com Instagram: https://www.instagram.com/aristake_/ TikTok: https://www.tiktok.com/@aris.take Twitter: https://twitter.com/ArisTake YouTube: https://www.youtube.com/user/aristake1 Facebook: https://www.facebook.com/aristake/ Connect with Ari Herstand: Website: https://ariherstand.com Instagram: https://instagram.com/ariherstand Twitter: https://twitter.com/ariherstand YouTube: https://youtube.com/ariherstand Facebook: https://facebook.com/ariherstand Connect with Trousdale: Instagram: https://www.instagram.com/trousdalemusic TikTok: https://www.tiktok.com/@trousdalemusic LinkTree: https://linktr.ee/trousdalemusicband Facebook: https://www.facebook.com/trousdalemusic Youtube channel: https://www.youtube.com/channel/UCSDILgezaZWbAIyf2zqcnaQ VoyageLA Interview: http://voyagela.com/interview/daily-inspiration-meet-trousdale/ Twitter: https://twitter.com/trousdalemusic Edited and mixed by Maxton Hunter Music by Brassroots District Produced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.