Niclas Bornling & Jesper Danielsson | Making Sustainable Trail Running Apparel

Jesper Danielsson and Niclas Bornling work for Houdini Sportswear, a Swedish outdoor brand making sustainable, circular apparel for various activities. Jesper is the Head of Offering and Jesper is the Head of Brand Engagement and DTC. Houdini recently launched the Pace Collection -- their first line of trail running apparel. In this conversation we talk about making sustainable apparel, standing against overconsumption, and being values-driven as a brand. Check out Houdini's Pace Collection of trail running products Pace Collection Video Film Screening - Portland __________________________ Get a pair of SL:HSV and support Speedland footwear Use code freetrail15 for 15% off Gnarly Nutrition products Use this link for 20% off an InsideTracker blood test _________________________ Freetrail Links: App Download | Patreon | Instagram | Website | YouTube Dylan Links: Instagram | Twitter | LinkedIn | Strava